Senior Director, Global Strategic Marketing
2 days ago
At DiaSorin, we're seeking a highly skilled Senior Director, Global Strategic Marketing to lead our efforts in developing and implementing global strategic direction for our current and future portfolio. This role will provide leadership for market identification and analysis in support of our corporate growth goals, as well as our customer-centric product development strategy.
Key Responsibilities:- Represent the needs of the customer, Sales, and Regional Marketing, and ensure future products meet critical stakeholder needs to drive commercial success of the product portfolio.
- Work collaboratively with Executive Management, and with Global Product Marketing, Business Development, the Advanced Technology team, R&D, and other groups as required to develop, implement and drive adoption of strategic initiatives.
- Lead market research and Voice of Customer (VOC) programs for identified new market or product opportunities.
- Bachelor's Degree in Molecular Biology, Genetics, or a related scientific field or Business or Marketing degree required.
- Master's Degree MBA or additional business training/certification preferred.
- 5+ Years Full-time, professional work experience in healthcare technology, preferably with experience in multiple functions including Marketing, Sales, project management, strategic planning, and business development required.
- 1+ Years Experience with market analysis and voice of customer primary research required.
- 2+ Years Demonstrated track record of developing portfolio plans and corporate strategies required.
- Diagnostic product and research lab Marketing experience, preferably with understanding and knowledge of the US and global infectious disease diagnostic markets, with strong experience developing customer and product requirements.
- Strong preference for Experience and knowledge of IVD development and commercialization process.
- A dynamic and innovative work environment.
- Opportunities for professional growth and development.
- A competitive compensation and benefits package.
We are an equal opportunity employer and welcome applications from diverse candidates. If you are a motivated and experienced professional looking to make a meaningful impact in the healthcare industry, we encourage you to apply for this exciting opportunity.
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