Marketing Director for B2B Software Solutions

4 days ago


Osseo, Minnesota, United States FusionWorks Full time
About FusionWorks

FusionWorks is a leading provider of innovative software solutions for the business-to-business (B2B) market. Our company is dedicated to delivering cutting-edge technology that enhances the efficiency and productivity of our clients.

Job Description

We are seeking a highly skilled Marketing Director for B2B Software Solutions to join our team in Berlin. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to promote our software solutions to the B2B market.

Key Responsibilities:
  • Develop and execute comprehensive marketing plans to increase brand awareness and drive sales leads
  • Manage and maintain our website and social media presence to ensure a strong online presence
  • Collaborate with the sales team to develop targeted marketing campaigns and materials
  • Create engaging content, including blog posts, case studies, and whitepapers, to showcase our software solutions
  • Monitor and analyze marketing metrics to optimize campaign performance
Requirements:
  • Proven experience in B2B marketing, with a focus on software solutions
  • Strong understanding of digital marketing channels, including SEO, SEM, and social media
  • Excellent communication and project management skills
  • Ability to work independently and as part of a team
What We Offer:
  • A competitive salary and benefits package
  • A dynamic and supportive work environment
  • Opportunities for professional growth and development


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