Global Campaign Management Lead

6 days ago


Boston, Massachusetts, United States MasterCard Full time
About the Role

We are seeking a highly skilled and experienced Loyalty Campaign Manager to join our team at Mastercard. As a key member of our global campaign management team, you will be responsible for overseeing the day-to-day management of our clients' software and loyalty programs in various consumer-facing industries.

Key Responsibilities
  • Team Leadership: Support and lead a global team as a people manager, overseeing capacity, development, escalations, and KPIs.
  • Process Improvement: Actively seek opportunities to enhance standards and improve process efficiency, and support the team in implementing necessary changes.
  • Project Management: Support the collection and reporting of project metrics, while proactively seeking ways to improve these metrics.
  • Campaign Configuration: Configure, test, track, and optimize client campaigns, including but not limited to offers, behavior logic, push notifications, SMS, email, and other communications.
  • Team Oversight: Oversee the team to ensure that objectives and goals are on target.
  • Customer Escalations: Manage any customer project escalations.
  • Technical Leadership: Act as a senior reviewer for all project teams, providing business/technical consultation in related disciplines and translating senior vision to direct reports.
  • Product Leadership: Provide product and technical leadership to the team, working closely with them to bridge any knowledge gaps.
  • Strategic Thinking: Demonstrate a proven ability to think strategically and execute methodically.
  • Cross-Functional Collaboration: Collaborate with internal delivery teams (creative, messaging, analytical, engineering) to execute deliverables according to project timelines, and monitor the performance of campaigns and overall program health.
  • Trend Analysis: Identify trends in engagement and offer recommendations to meet program KPIs.
  • Issue Escalation: Appropriately escalate bugs, account issues, and requests.
  • System Expertise:
  • User Acceptance Testing: Become a systems expert and participate in UAT (User Acceptance Testing).
Requirements
  • Education: Bachelor's Degree
  • Experience: At least two years' experience in managing a team of 6-10 people preferred globally
  • Industry Experience: Experience working with clients in a SaaS, brand, or media/agency setting
  • Loyalty Provider Experience: Loyalty provider experience is a plus, SQL experience strongly preferred
  • Communication Skills: Comfortable providing strategic recommendations or navigating objections
  • Problem-Solving Skills: Proactive, forward thinking, methodical planning, and able to weigh future effects of a decision
  • Collaboration Skills: Excellent verbal and written communication skills with strong attention to detail
  • Security Responsibility: Every person working for, or on behalf of, Mastercard is responsible for information security.


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