Advertising Operations Systems Coordinator
2 weeks ago
Job Overview
Advertising Operations Systems Coordinator
We are seeking a skilled Advertising Operations Systems Coordinator to oversee the operational systems within our office, including onsite IT support and the technical management of advertising campaigns. The ideal candidate will have a comprehensive understanding of advertising operations, a keen analytical mindset, and a strong capability in leveraging various advertising technology platforms to ensure the smooth execution and effectiveness of our clients' campaigns.
Key Responsibilities:
- Collaborate with diverse teams, including Advertising Operations, Finance, Media, and Account Management, to grasp campaign goals, technical specifications, and performance indicators.
- Oversee the configuration of campaign components within the agency's media management system to ensure alignment with internal dashboards and integrations.
- Guarantee that all facets of campaign planning, setup, management, and creative execution are conducted through efficient processes.
- Provide technical assistance for various onsite IT challenges to internal teams and clients, addressing troubleshooting inquiries.
- Manage the trafficking and quality control of client creative materials.
- Handle traffic instructions and management.
- Oversee tracking tags and digital invoice approvals.
- Generate reports as needed.
- Implement and manage quality assurance processes to confirm the accuracy of ad creatives and tracking setups, including adherence to naming conventions.
- Maintain ad delivery and performance across multiple ad-serving platforms, proactively identifying and resolving technical issues while ensuring proper pacing according to campaign objectives.
- Monitor and troubleshoot ad tags, pixels, and other tracking tools to ensure precise data collection and attribution.
- Work with third-party vendors to integrate their technologies into our media operations.
- Stay updated on system capabilities, emerging technologies, and best practices in operational management, implementing relevant changes as necessary.
- Contribute to the development and documentation of advertising operations processes and guidelines.
- Demonstrate resourcefulness when encountering new systems or challenges by asking clarifying questions and providing alternative solutions.
- Communicate effectively with Advertising Operations managers regarding the prioritization of requests based on urgency and complexity.
- Organize metrics to identify process inefficiencies, measure accuracy, and celebrate the successes of the Advertising Operations team.
Qualifications:
- 1-2 years of experience in marketing, advertising, or a related field.
- Experience in media planning or media analytics is advantageous.
- Self-motivated, proactive, and possesses a positive attitude, with excellent collaboration and communication skills.
- Strong team player with meticulous attention to detail, capable of managing multiple tasks simultaneously.
- Effective communicator, able to articulate ideas clearly and persuasively.
- A college degree is required; a focus on Marketing or Media Strategy is preferred.
- Experience with Media Ocean is a plus.
- Proficient in Microsoft Word, Excel, and PowerPoint.
Compensation: $50K - $60K annually, based on experience.
Company Overview
Bloom Ads fosters a family-oriented agency culture that emphasizes insight, innovation, and results. We prioritize expanding our knowledge through engaging team-building activities. The position offers competitive compensation and comprehensive benefits.
Benefits Include:
- Full medical benefits, including health, dental, and vision coverage.
- Generous vacation policy.
- 12 Paid Holidays and Work-From-Home Fridays.
- Company contributions to employee 401(K).
- Company-sponsored volunteer hours.
- Professional development programs.
- Additional perks such as free snacks, themed treat days, monthly learning sessions, and quarterly team celebrations.
We are a dynamic, risk-taking, and close-knit environment where ideas are welcomed from all levels. We believe that a diverse range of backgrounds, talents, and perspectives fosters a thriving atmosphere for innovation. If you are passionate about media and technology and eager to contribute to the future of our industry, we encourage you to consider joining our team.
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