Product Marketing Manager V

2 weeks ago


Chicago, United States Tailored Management Full time
Title: Product Marketing Manager V (ABP Team)
Job ID: 55947-1
Location : Fully remote
Duration : 6-month contract starting M-F, full-time (40 hours); W2
*Opportunity for extension or conversion based on performance and business needs*
Health Benefits + PTO

Summary:
  • Our client is seeking a Product Marketing Manager who is passionate about technology, innovation, and creating valuable experiences for advertisers and consumers.
  • This Product Marketing Manager will influence product development and lead go-to-market for advertising experiences within the FB App.
  • The ideal candidate has a proven track record demonstrating leadership, influencing executives and key stakeholders across organizations, strategic and analytical thinking, and decision making under uncertainty.
  • This role is highly cross-functional and will work closely with the Product Management, Engineering, Data Science, Sales, Research, Communications, Marketing and other partner teams across M*ta.
Job Responsibilities:
  • Implement product & GTM strategy for a set of products within our FB Monetization portfolio.
  • Support product launches and scaled adoption of these products.
  • Identify product and marketing opportunities by conducting industry research, including quantitative, qualitative and competitive analysis.
  • Crafting GTM messaging and working cross-functionally with various teams.
Skills:
  • 8-10 years of experience
  • Excellent verbal and written communication skills, multi-tasking.
  • Action and detail-oriented, with a high ownership mindset to deliver measurable impact
  • Experience creating and leading the execution of go-to-market plans
  • Experience creating impactful market research through client interviews, competitive analysis, and use of customer data.
Must Haves:
  • GTM Plans (Sales Enablement, Ads, Trainings, Positioning/Messaging)
  • Market Research (Competitive Analysis, client interviews)
Nice to Haves:
  • Mix of inbound/outbound PMM would be heavily preferred
  • Monetization/Ads Experience
  • Comfortable with dashboards, pulling data, analyzing trends
Education/Experience:
  • Bachelor's Degree in marketing, business, or related field


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