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Lead Generation Specialist

1 month ago

Exton, United States NETZSCH Group Full time
Company Description

NETZSCH is one of the world's market leaders in wet processing technology offering an extensive range of products from laboratory to production sized machines and complete plants. Mixers, kneaders or dispersers for low or high-viscosity products are available for a multitude of applications just as well as a large number of wet grinding systems for different grinding tasks even down to the nanometer range.

Job Description

NETZSCH Premier Technologies, LLC is looking for a part-time Lead Generation Specialist to support the goals, efforts and initiatives of the Sales Department. This position is responsible for prospecting and generating leads for a variety of industries. This role will include proactive targeted prospecting to introduce our product and logging activities and information into a CRM tool.

This is a part-time position with the ability to work a hybrid work schedule with up to 2 days/week from home. Working hours are 8:00-1:00 or 9:00-2:00 with some flexibility.

Specific duties include:
  • Utilize ZoomInfo and other lead generation tools to identify potential clients and gather relevant information.
  • Assess and qualify leads based on predefined criteria to ensure they meet the company's target customer profile.
  • Follow up on all leads and conduct research to identify the best potential prospects, while identifying key contacts and decision makers to increase efficiency of outside sales team
  • Research and identify potential leads through various channels, including online research, industry events, conferences, and networking.
  • Participate in relevant industry conferences to network, support the sales team, and create opportunities for lead generation.
  • 'Connect the Dots' between Marketing and Sales
  • Other duties as assigned
Qualifications

Our ideal candidate will have a degree in Marketing, Business or related field plus at least 2 years of previous experience in business to business lead generation. In addition, candidates must have:
  • Previous experience using lead generation tools like ZoomInfo.
  • Strong communication and interpersonal skills
  • Ability to work independently and as part of a team.
  • Previous experience with Microsoft Office and CRM software
  • Excellent organization skills and attention to detail


Additional Information

We are an Equal Opportunity Employer, including disability/vets.