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Account Executive Integrated Sales

2 months ago

East Lansing, United States Playfly LLC Full time
Job DescriptionJob DescriptionACCOUNT EXECUTIVE, INTEGRATED SALES Detroit, MIHybrid THE RUNDOWN Playfly Sports is looking for an Account Executive, Integrated Sales to join our team in Detroit, MI. The Account Executive (AE) will be responsible for driving revenue growth for all Home Team Sports (HTS) linear and digital offerings through agencies sales and direct client relationships. The AE will utilize consultative selling skills and address client needs to generate revenue. The AE will be responsible for building a productive sales pipeline, developing and managing highly effective account relationships, implementing innovative packages and concepts, and serve as an expert consulting resource for all HTS linear & digital offerings. WHAT YOU’LL ACCOMPLISH
  • Generate new or incremental Linear and Digital revenue, through direct client contacts and Media Agencies to meet individual and team sales targets
  • Pursue, develop, and maintain effective business relationships across all agency and client layers in the digital media and linear marketplace
  • Develop revenue through new target growth categories and assist in developing new accounts for HTS through agencies
  • Create, develop and implement new concepts, packages, and platforms in collaboration with Playfly’s sales support, creative & research departments to present to agencies and clients
  • Develop innovative sales strategies and opportunities tailored specifically to HTS products that expand beyond the existing scope of HTS client solutions
  • Serve as an expert consulting resource for all HTS linear & digital offerings and assist HTS representation partners, agencies, and clients to better understand and utilize such offerings
  • Act as a mentor to Associate Sales Representatives and Client Service Representatives to develop their sales skills and industry knowledge
  • Participate in client activities, trade association events and socials, and any ancillary activities that can assist in better visibility and revenue growth
  • Develop, cultivate and build strong relationships with other corporate and major media entities on cross-sales platforms and promotional opportunities
  • Other job-related duties as assigned
WHAT YOU’LL BRING
  • Bachelor’s degree required (preference in Sports Media, Communications, Marketing or related fields)
  • 2-5 years of experience in a professional sales role required
  • 1-3 years of Corporate Sponsorships required
  • Experience with network, digital, sales and or agency in sports or entertainment field is required, TV experience is preferred
  • Interest and general understanding of the sports industry, and current contacts within the aforementioned business sectors is strongly recommended
  • Must have strong oral and written communication skills
  • Strong organizational, presentation, public speaking, and project management skills are imperative to this role
  • Knowledge of Microsoft Office computer applications, including Word, Excel, and Outlook is necessary
  • Ability for analytical reasoning of sales and research data (CPM, impressions, site metrics, data analysis, etc.), and must be technologically savvy with propensity for understanding new technology platforms and how they apply to our business model
  • Ability to develop and maintain successful internal and external business relationships is essential
  • Other job-related duties as assigned
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
  • This role takes place in an office setting and is a sedentary role
WHAT WE DO Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com WHAT WE STAND FOR At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve. EEOC & DIVERSITY STATEMENT Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance. ACCOMMODATIONS Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.