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Media Operations Specialist

2 months ago

Philadelphia, United States Pavone Group Full time

Pavone Group, Inc., is a company that is home to multiple full-service advertising agencies, with offices in Harrisburg, PA, Philadelphia, PA and Atlanta, GA is looking for a detail-oriented individual to fill the role of Media Operations Specialist. This role ensures all day-to-day operational tasks are completed correctly and timely as it relates to ad trafficking and media buying operations and reconciliation.


We are currenting in a hybrid model (3 days in the office/2 days remotely). Home base would be the Philadelphia office.

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Duties/Responsibilities

Ad Trafficking

  • Coordinates with other Specialists to compile Ad Specs - facilitates direction to AM/PM
  • Coordinates with other Specialists to ensure all received assets are up to spec. Main POC to communicate any creative revisions or needs to Account Management and Project Management teams.
  • Coordinates the approval of all campaign builds & ad preview links from the Specialists (Paid Search & Social teams).
  • Prepares Programmatic traffic sheets and trafficks campaigns in CM360.
  • Coordinates with Media Operations Manager on approval and QA.
  • Responsible for ad tag delivery to 3rd party vendors.
  • Checks ad delivery upon campaign launch and collaborates with activation teams on troubleshooting if there are any issues with going live/lack of delivery.
  • Assists with reporting deliverables as needed.


Media Buying Operations and Reconciliation

  • Assists in maintaining the Master Account Tracker and Master Invoice Tracker.
  • Manages Media Orders in Workamajig
  • Receives approved authorizations and vendor insertion orders
  • Enters or updates media buys in Workamajig
  • Ensure Client Master Trackers are updated to match approved buys (flowcharts, media reconciliation tracker, budget logs)
  • Reconciles vendor invoices:
  • Receives and logs all media invoices each month.
  • Reviews vendor invoices.
  • Verifies invoices against planned and delivered amounts.
  • Notifies Media Operations Manager of any discrepancies or pacing issues.
  • Works with Media Operations on next steps.
  • Clears invoices for payment once all issues are resolved and approved by Media Operations.
  • Prepares actualization data for Media Operations Manager:
  • Pulls all final deliveries
  • Verifies final billables with all activation teams
  • Compiles information and delivers to Media Operations Manager


Qualifications/Skills/Abilities

  • 1+ years experience in media operations roles (e.g. ad trafficking, media buying operations)
  • Experience working in an advertising agency environment a plus
  • Knowledge of traditional and digital media channels
  • Working knowledge of Workamajig (order management and billing software), Basecamp (project management system), and Slack a plus
  • Working knowledge of Google products (Gmail, Sheets, Slides, Docs, etc) a plus
  • Familiarity with Google Marketing tools (Ads, GA4, GTM) a plus
  • Familiarity with campaign tracking and tagging (preferably CM360)
  • Ability to accurately reconcile and track media invoices
  • Strong attention to detail
  • Ability to organize, prioritize and multi-task
  • Strong collaborative problem solving skills
  • Solid written and verbal communication skills


** Please respond with resume and salary requirements No phone calls, please**