Senior Manager, Luxury Global Brand Marketing Strategy

2 months ago

Bloomington, Illinois, United States Hilton Global Full time

***The location for this position isMcLean, VA***

This is your chance to be part of Marketing team that attracts customers to Hilton through storytelling, top-rated rewards, and unique customer experiences and partnerships. As Senior Manager, Luxury Global Brand Marketing Strategy, you will support the team in increasing customer acquisition and retention, generate engagement through multi-channel marketing campaigns, and foster recognition of loyalty benefits. On the Luxury Global Brand Marketing Strategy team, reporting to the Senior Director, Luxury Global Brand Marketing Strategy, you will lead strategic intent and brand initiatives for the Waldorf Astoria brand, to attract and retain more of the world's luxury travelers to deliver business performance, grow market share, build brand loyalty and strengthen brand health.

HOW WE WILL SUPPORT YOU

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:

  • Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night
  • Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
  • Paid parental leave for eligible Team Members, including partners and adoptive parents
  • Mental health resources including free counseling through our Employee Assistance Program
  • Paid Time Off (PTO)
  • Learn more about the rest of our benefits

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member's career journey and at every level, both in our hotels and across corporate.

**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.

HOW YOU WILL MAKE AN IMPACT

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like:

  • As an inspiring champion of Waldorf Astoria, you will ensure that the brand strategy, positioning, customer target audience and brand identity is delivered through distinctive brand activations, brand assets, messaging and guidelines.
  • Deliver Waldorf Astoria marketing plans, that once implemented, will inspire and delight the luxury customer and drive meaningful business results.
  • Create inspiring, yet measurable strategic brand briefs that drive our Marketing Centers of Excellence and partner teams to deliver activations and campaigns that are brand-led, luxury customer-centric, and that deliver impactful results.
  • Help identify and measure key customer, brand, commercial and campaign metrics & analytics to drive effective brand activations & inform brand strategies.
  • Deliver your plans and initiatives on time and to budget is key .

How you will collaborate with others:
  • As both a brand strategy and luxury customer advocate, you will advocate for Waldorf Astoria through the Enterprise, always delivering to impeccable luxury standards..
  • You will collaborate with Marketing Centers of Excellence and agencies to implement informed integrated brand activity.
  • You will be a trusted partner of the brand and regional teams.
  • You will be part of a Brand Marketing community, who support each other in the pursuit of delivering impactful results and thrive together

What projects you will take ownership of:
  • Collaborate with partner teams to lead delivery of the Waldorf Astoria Go-To-Market plans, key brand tentpole activations and brand assets.
  • Develop strategic marketing briefs for Waldorf Astoria.
  • Input into the development of data-informed Waldorf Astoria annual plans, metrics and measurement of results.
  • Waldorf Astoria marketing point of contact for partners across the Enterprise and responsible for brand updates and reporting.
  • Management of the brand marketing budget.

WHY YOU'LL BE A GREAT FIT

You have these minimum qualifications:

  • Seven (7) years of experience in a brand marketing or similar role.
  • Experience delivering annual strategic marketing plans and inspiring cross-functional teams to deliver against brand KPI's and drive performance.
  • Experience leading strategic brief development to inspire great creative work from agencies and/or partner teams

It would be useful if you have:
  • Luxury marketing experience and luxury customer understanding
  • Global experience working on a brand

WHAT IT IS LIKE WORKING FOR HILTON

Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands . Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World's Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it's like to be on Team Hilton

It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws.

We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.

  • Global Sales Marketing Manager

    5 days ago

    Bloomington, Illinois, United States TAV AMERICA OPERATION SERVICES INC Full time

    Sales Marketing Manager Role at TAV America Operation Services Inc.TAV America Operation Services Inc. is a prominent player in the aviation sector, operating across multiple countries. We are seeking a skilled Sales Marketing Manager to enhance our international operations.Key Responsibilities:Oversee and manage both global and local sales initiatives,...

  • Vice President of Brand Strategy

    6 days ago

    Bloomington, Illinois, United States Compeer Financial Full time

    Company Overview:Compeer Financial is dedicated to fostering a collaborative, innovative, and dynamic workplace culture.Position Summary:The Vice President of Brand Strategy will oversee a team of sales leaders tasked with driving the growth of new lending, leasing, and crop insurance initiatives while enhancing the cross-selling of Compeer's diverse...

  • Senior Manager Planning

    1 month ago

    Bloomington, Illinois, United States Hilton Global Full time

    ***This is a hybrid role and is based at our corporate office in McLean, VA***This is your chance to be part of the next generation Strategy, Insights, and Analytics team of internal consultants to all teams across Hilton The team ensures that Hilton's strategy and customer experience are informed by analytics and customer insights combining technical...

  • Senior Manager, Compensation and Recognition Strategy

    5 days ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Senior Manager of Compensation and Recognition Consulting will spearhead a dynamic team of skilled professionals dedicated to delivering strategic insights and solutions related to comprehensive compensation frameworks and employee recognition initiatives. This role involves acting as a trusted advisor to leadership across various...

  • Senior Manager, Compensation and Recognition Strategy

    5 hours ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Senior Manager of Compensation and Recognition Consulting will spearhead a team of skilled professionals dedicated to delivering strategic insights and solutions in the realm of compensation and recognition programs. This role involves acting as a trusted advisor to sector leadership and collaborating with internal stakeholders such as...

  • Senior Manager, Compensation and Recognition Strategy

    6 hours ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Senior Manager of Compensation and Recognition Consulting will spearhead a team of adept professionals focused on compensation and recognition strategies. This role entails providing high-level strategic guidance and problem-solving expertise related to comprehensive compensation frameworks, companywide recognition initiatives, and...

  • Senior Manager, Compensation and Recognition Strategy

    5 hours ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Senior Manager of Compensation and Recognition Consulting will spearhead a dynamic team of compensation and recognition experts, delivering strategic insights and solutions for comprehensive compensation frameworks, organizational recognition initiatives, and special payment programs. This role involves acting as a strategic consultant...

  • Senior Consultant, Strategy

    2 months ago

    Bloomington, Illinois, United States MorganFranklin Consulting Full time

    Own Your CareerWe deliver unparalleled opportunities to drive your career advancement and we have a rewarding employee culture to support it.Now is the time to truly own your career and deliver real value to some of the world's most valuable Fortune 100 brands, growth companies transforming their industries, and mid-market firms that need help navigating the...

  • Brand Operations Manager

    4 hours ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Brand Operations Lead is responsible for steering brand initiatives that encompass the entire Booz Allen organization. This role serves as the primary liaison for essential brand evaluations, training sessions related to the company's brand evolution, and spearheading projects aimed at enhancing brand visibility.Key...

  • Talent Acquisition Marketing Senior

    2 weeks ago

    Bloomington, Illinois, United States Freddie Mac Full time

    At Freddie Mac, you will do important work to build a better housing finance system and you'll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation. Employees, contingent workers and visitors are no longer required to show proof of vaccination to be on-site. Effective January 2023, Freddie Mac's...

  • Global Supply Chain Operations Manager

    5 hours ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    About the RoleWe are seeking a highly skilled and experienced professional to join our team as a Global Supply Chain Operations Manager. This is a senior leadership position that requires a strong background in supply chain operations, procurement, and contract management.Key ResponsibilitiesProvide strategic leadership to the Global Supply Chain team and...

  • Manager, Partnership Marketing

    2 weeks ago

    Bloomington, Illinois, United States Hilton HHonors Full time

    ***This role is based at our corporate office in McLean, VA***This is your chance to be part of Marketing team that attracts customers to Hilton through storytelling, top-rated rewards, and unique customer experiences and partnerships. As a Manager, Partnership Marketing you will support the team in increasing customer acquisition and retention, generate...

  • Senior Market Intelligence Analyst

    5 days ago

    Bloomington, Illinois, United States Workday, Inc. Full time

    About the Role At Workday, we are dedicated to achieving exceptional outcomes, and our Competitor Intelligence team is pivotal in supplying strategic insights to our leadership. As a Senior Analyst in Competitor Intelligence, you will conduct in-depth research and provide valuable insights that will inform senior management decisions. You will also engage in...

  • Senior Manager of Market Solutions Architecture

    5 days ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Senior Manager of Market Solutions Architecture is responsible for utilizing deep expertise and innovative problem-solving skills to create customized solutions that will facilitate the IT transformation objectives of the Department of Veterans Affairs (VA). This role serves as a crucial link between business needs and the technical...

  • Strategic Marketing Lead

    5 days ago

    Bloomington, Illinois, United States Saliense Consulting LLC Full time

    Job OverviewAbout Saliense Consulting LLCSaliense Consulting LLC stands at the forefront of delivering cutting-edge solutions and services across various sectors, including Defense, Civilian, Financial, and Healthcare. Our mission is to provide exceptional services that support the advancement of vital public initiatives.Position SummaryWe are currently...

  • Senior Manager, Compensation and Recognition Strategy

    5 hours ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Senior Manager of Compensation and Recognition will spearhead a team of skilled professionals dedicated to delivering strategic insights and solutions related to comprehensive compensation frameworks and recognition initiatives. This role involves acting as a trusted advisor to leadership across various sectors and collaborating with...

  • Senior Manager of Market Solutions Architecture

    5 days ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    Position Overview:The Senior Manager of Market Solutions Architecture will utilize their extensive knowledge and innovative problem-solving skills to create customized solutions that advance the objectives of the Department of Veterans Affairs (VA) in its IT transformation initiatives. This role serves as a vital link between business needs and the technical...

  • Strategic Marketing Lead

    5 days ago

    Bloomington, Illinois, United States Grafik Full time

    Marketing Manager Position OverviewThis role is available for candidates in the Washington D.C. and Philadelphia areas, with remote work options.Position Summary:Grafik is in search of an innovative Marketing Manager to spearhead comprehensive marketing strategies for our clientele. The successful applicant will be adept at crafting integrated marketing...

  • Marketing Leader for Insurance Sector

    5 days ago

    Bloomington, Illinois, United States Appian Corporation Full time

    Job OverviewAt Appian Corporation, our foundational values of Respect, Impact, Ambition, and Constructive Communication shape our identity. We are committed to understanding our customers' needs, striving for excellence, and fostering open dialogue. As part of our dedicated team, you will contribute to achieving significant goals.We are looking for an...

  • Marketing Lead for Insurance Sector

    4 hours ago

    Bloomington, Illinois, United States Appian Corporation Full time

    Job OverviewAt Appian, our fundamental principles of Respect, Impact, Ambition, and Constructive Communication shape our identity. This commitment drives us to deeply understand our clients' needs, strive for excellence in our endeavors, and maintain open and honest dialogue. As part of Appian, you will engage with a dedicated team focused on achieving...