Arena Marketing Intern

1 month ago

Amherst, Massachusetts, United States teamworkonline Full time

Overview

The Mullins Center Marketing Intern, will assist the General Manager and Box Office Manager in marketing efforts to better promote the venue and its events. The position will also help in game day exacution and promotion

This role will pay an hourly wage of $32.00 to $33.00

This position will remain open until Sept 30, 2024

Responsibilities

  • Assist in marketing research that will require making phone calls, emailing, and searching the internet
  • Social media responsibilities. Working with BO manager on planning a media calendar for the building
  • Keeping track of what other buildings are doing in the Market, from shows to promotions
  • Conducting demographic and psychographic research for various events and projects
  • Attend meetings with potential partners and learning how to execute marketing with third-party partnerships
  • Assisting with grassroots marketing, including creation and distribution of flyers, hanging posters, tabling and creating relationships with various retailers to promote events
  • Participate in developing and implementing event marketing plans and promotions
  • Learn E-mail management, website management and venue reporting at the Mullins Center
  • Perform variety of event day responsibilities within the Marketing Department, such as assisting with in game promotions, gathering consumer feedback, and helping with overall customer service
  • Help with planning and organizing of various sales and service initiatives and programs

Qualifications

  • Understanding of key marketing and/or public relations concepts.
  • Effective written and verbal communication skills.
  • Highly motivated individual with ability to work in a team environment.
  • Must be a graduate student
  • Recommended for Sport Management, Marketing, Communications, Management, or Hospitality Majors
  • Availability to work 10 hours a week, including evenings and weekends
  • Working knowledge of Microsoft Word, Excel, PowerPoint, and Publisher
  • Working knowledge of Adobe Photoshop and Acrobat Reader a plus
  • Must have working knowledge of social media platforms, including Tik Tok
  • Well organized with ability to prioritize and handle multiple assignments in a fast-paced environment

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