Copywriter

2 months ago


San Diego, United States Blue Pixel Full time

Job Title: Copywriter

Job Type: Approximately 20 - 25 hours / week

Pay Range: $40 - $50 / hour

Job Description:

Position Overview: We are looking for a creative and detail-oriented Copywriter to craft compelling and effective copy for our marketing efforts. The ideal candidate will have a strong background in supporting various copy needs across retail, paid social, organic social, channel marketing, and direct-to-consumer campaigns.

Key Responsibilities:

  • Develop engaging and persuasive copy for a variety of channels, including paid social ads, organic social media posts, email campaigns, landing pages, product descriptions, and other marketing materials.
  • Collaborate with the marketing team to create cohesive and impactful messaging that aligns with our brand voice and strategy.
  • Proofread and edit copy to ensure accuracy, clarity, and consistency across all communications.
  • Support the creation and execution of content strategies for channel marketing and direct-to-consumer initiatives.
  • Conduct research to understand our target audience, industry trends, and competitive landscape to inform and enhance copywriting efforts.
  • Work closely with designers, product managers, and other stakeholders to ensure that copy is integrated seamlessly into all marketing materials.
  • Monitor and analyze the performance of copy to continually optimize and improve engagement and conversion rates.

Key Proficiencies:

  • Copywriting: Demonstrated ability to write clear, compelling, and persuasive copy tailored to different audiences and channels.
  • Proofreading: Excellent attention to detail and proficiency in grammar, punctuation, and style to ensure high-quality, error-free content.
  • Supporting All Things Copy: Versatility in supporting various copy needs, from short-form social media posts to long-form content and everything in between.

Experience:

  • Paid Social: Experience creating copy for paid social media campaigns on platforms such as Facebook, Instagram, TikTok, Snapchat, and others.
  • Organic Social: Proven ability to craft engaging content for organic social media channels, driving engagement and brand awareness.
  • Channel Marketing: Experience developing copy for channel marketing efforts, including partnerships and collaborations with other brands or platforms.
  • Direct to Consumer: Knowledge of direct-to-consumer marketing strategies and the ability to create persuasive copy that drives sales and customer loyalty.
  • Consumer Electronics or Tech Brand Experience (a plus): Prior experience working with a consumer electronics or technology brand is highly desirable and will be considered an advantage.

Qualifications:

  • Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
  • 3+ years of professional copywriting experience, preferably in the consumer electronics or tech industry.
  • Strong portfolio showcasing a variety of copywriting projects and achievements.
  • Excellent written and verbal communication skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Proficiency in using content management systems (CMS) and social media platforms.


  • Portfolio of work and writing assignments will be required during the interview process.

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