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Area Sales Manager
2 months ago
The Area Sales Manager is responsible for managing sales efforts across two hotels. Your primary objective will be to proactively prospect/solicit, generate, and close assigned accounts/territory business to positively impact hotel revenues.
- Proactively drive top-line revenue for customary sales segments to include Key Government, BT and Convention bookings.
- Use property’s computerized sales management system to manage the hotel’s business, including (but not limited to) generating reports, blocking space, building accounts, and logging activities.
- Assist in the preparation of required reports in a timely manner.
- Participate in business review meetings, training, trade shows, community events, industry meetings and networking activities to promote the hotels and expand business opportunities.
- Assist in implementing special promotions relating to direct sales segments, i.e. parties, sales blitzes, etc.
- Excellent solicitation practices using the existing customer database
- Build and maintain strong relationships with key clients and lost accounts
- Develop a complete knowledge of company sales policies and SOPs and ensure knowledge of and adherence to those policies by the sales team.
- Develop a full working knowledge of the operations of the hotel, including Food and Beverage, Guest Services, and Reservations.
- Meet or exceed sales solicitation call goals as assigned by the Area Director of Sales.
- Conduct a professional, thorough site inspection of the hotel with clients, exhibiting key features and benefits of the property.
- Daily prospecting for new business to maximize revenue
- Communicate both verbally and in writing to provide clear direction to all departments in the hotel to ensure a high quality of service to customers
- Responsible for implementing and maintaining Strategic Action Plans for the development of the designated market segments
- Respond to Inquiries within stipulated timeframe, initiate and follow up on leads
- Be knowledgeable of DC, local area, and local competitive hotels and their marketing sales strategies, stay current with trends and developments in the market.
- Monitor and analyze market trends, competitor activities, and customer needs.
- Provide coaching, training, and professional development opportunities to enhance team performance and capabilities.
Job Requirements: To perform this job successfully, an individual must perform each essential duty satisfactorily. A minimum of three (3) years of experience is preferred, and Hilton / Marriott experience is a plus. The requirements listed above represent the knowledge, skill, and ability required.
GENERAL REQUIREMENTS:
- Must be able to effectively communicate both verbally and written with all levels of employees and guests in an attentive, friendly, courteous, and service-oriented manner.
Source: Hospitality Online
