Business Development Manager
4 weeks ago
The Business Development Manager (BDM) will be a unique mix of analytical and relational skillsets. This individual will create strategies, drive actions, and deliver results. Through qualitative and quantitative data analysis, the BDM will analyze internal and external data on the market, customers, distributors, products, etc. and identify hypotheses on market opportunities with existing products. They will then test these hypotheses by speaking both with customers directly and with sales in the field. The BDM will develop strategies, socialize these strategies with the sales team, and then drive execution in structured sales processes as well as direct customer interactions in the field.
For channel initiatives, close work with the channel marketing and full cross functional teams will be required to ensure that the appropriate channel programs are being developed and deployed to drive growth opportunities. For higher profile and more strategic initiatives, the BDM will own the relationship with the key customer partners from prospecting to incubation to realization and eventually handoff to the sales organization for ongoing maintenance. The result will be a demonstrated track record of profitable revenue growth and share gain.
DUTIES AND RESPONSIBILTIES:
Identifying Business Opportunities:
Researching and identifying potential markets, industries, and clients for expansion
Analyzing market trends, competition, and customer needs to pinpoint growth opportunities
Building and Maintaining Relationships:
Cultivating and nurturing relationships with clients, partners, and stakeholders
Establishing rapport and trust to foster long-term partnerships
Developing Business Strategies:
Creating comprehensive business development plans aligned with company goals
Defining strategies for entering new markets, launching products, or expanding services
Market Research and Analysis:
Gathering and analyzing market data to identify customer needs and preferences
Evaluating competitors and staying informed about industry trends
Collaborating with Cross-Functional Teams:
Working closely with sales, marketing, product, and finance teams to develop cohesive strategies
Coordinating efforts to ensure successful product launches or market entries
Proposal and Presentation Preparation:
Developing persuasive proposals, presentations, and pitches for potential clients
Clearly communicating the value proposition and benefits of the company's offerings
Monitoring and Reporting:
Tracking key performance indicators (KPIs) and reporting on business development progress
Providing regular updates to senior management on achieved milestones and challenges
Strategic Partnerships:
Identifying and establishing strategic partnerships, alliances, and collaborations
Leveraging partner networks to enhance the company's reach and capabilities
Client Relationship Management:
Managing existing client relationships to ensure satisfaction and repeat business
Addressing client concerns and providing exceptional customer service
Market Entry and Expansion:
Planning and executing market entry strategies for new geographical areas
Evaluating potential risks and opportunities associated with expansion
Budgeting and Financial Analysis:
Developing budgets for business development initiatives and monitoring expenses
Conducting financial analysis to assess the feasibility of proposed opportunities
Innovation and Product Development:
Collaborating with product teams to identify market needs and develop new offerings
Develop a strategic plan for channel innovation, aligning it with the category's overall business goals and objectives
Risk Management:
Identifying potential risks associated with new ventures or partnerships
Developing risk mitigation strategies to ensure business continuity
Attending Industry Events and Conferences:
Participating in relevant industry events, conferences, and trade shows to expand networks
Representing the company and staying updated on industry developments
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