Senior Paid Media Manager

1 day ago


Foster City, California, United States QuinStreet Full time
Job Title: Senior Paid Media Manager

We are seeking a highly skilled Senior Paid Media Manager to join our team at QuinStreet. As a key member of our marketing team, you will be responsible for developing and executing paid media strategies to drive client growth and revenue.

Key Responsibilities:
  • Develop and implement performance-driven digital media strategies to drive client growth based on their individual goals.
  • Manage multiple channels for multiple clients independently, including Paid Search, Paid Social, and Programmatic Display campaigns.
  • Integrate offline customer data with online campaign performance metrics to optimize campaign performance.
  • Collaborate with the creative team to strategize on programmatic display and social creative that generates results.
  • Oversee and analyze custom reports for clients with large geographic footprints.
  • Identify opportunities to pitch new services to existing and potential new clients.
  • Collaborate with Account Managers as well as key clients to discuss progress and interpret analytic findings to identify strategies to improve client ROI.
  • Monitor and optimize campaign pacing, budgets, and bidding.
  • Analyze and strategize over campaign performance metrics.
  • Maintain high levels of up-to-date knowledge of best practices and strategies in paid media, including beta programs, advertising networks, and innovation opportunities.
Requirements:
  • 3+ years of professional experience in paid digital marketing.
  • Bachelor's Degree or higher in Business, Marketing, or related field.
  • Expertise in developing and optimizing Paid Search and Social campaigns through analysis of performance reports and down-funnel data.
  • Advanced user of Microsoft Excel, including VLOOKUPs and Pivot Tables.
  • Ability to manage complex projects and deliver results in a fast-paced, deadline-oriented environment.
  • Exceptional verbal and written communications skills.
  • Self-starter comfortable looking for and filling gaps in process, communication calendars, and campaigns.
  • Comfortable delegating responsibilities to other team members and working closely with key partners to manage the process with the greater team.
  • Detail-oriented and able to update systems with high accuracy.

The expected salary range for this position is $70,000 USD to $100,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company's compensation practices. The salary may be adjusted based on applicant's geographic location. The position is also eligible to receive performance bonus or commission and equity in the form of restricted stock units. This position is eligible to participate in the Company's standard employee benefits programs, which currently include health care benefits, retirement benefits, paid days off, and other tax-reportable benefits.



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