Head of Marketing Strategy

2 days ago


New York, New York, United States VidMob Full time
Job Title: Head of Marketing

VidMob is a leading creative data company that empowers marketers to drive business results through improved creative effectiveness.

We are seeking a strategic and results-driven Head of Marketing to lead our marketing efforts and drive demand generation, customer engagement, and revenue growth across all regions.

Key Responsibilities:
  • Develop and execute comprehensive product marketing strategies that drive adoption, engagement, and revenue growth.
  • Own the product messaging, positioning, and GTM strategy for new product launches and platform enhancements.
  • Collaborate with product management to ensure alignment on product features, benefits, and value propositions.
  • Fine-tune our value propositions as they pertain to different customer segments and regions.
  • Create, modify, and continually improve upon competitive analyses to help our teams understand the external landscape.
Brand Marketing:
  • Define and execute brand strategies that enhance VidMob's market presence and brand equity.
  • Oversee brand messaging, visual identity, and consistency across all marketing channels.
  • Drive initiatives to elevate VidMob's brand recognition and preference among target audiences.
Communications:
  • Develop and implement PR strategies to support product launches, market expansions, and thought leadership initiatives.
  • Cultivate relationships with industry influencers, media, and analysts to amplify VidMob's presence in the market.
  • Manage media relations, including press releases, interviews, and speaking engagements.
Leadership and Team Development:
  • Mentor and lead a high-performing marketing team, fostering a culture of collaboration, creativity, and continuous improvement.
  • Provide strategic guidance and support to the product marketing team in developing compelling narratives and effective marketing collateral.
Qualifications:
  • Minimum of 10 years of progressive experience in marketing roles, with significant experience in product marketing, brand management, and communications.
  • Experience across Adtech/Martech, SaaS, advertising ecosystem.
  • Experience building and managing teams across marketing specialties.
  • Proven track record of success in developing and executing impactful marketing strategies within the technology or SaaS industry.

VidMob is an equal opportunity employer and welcomes applications from diverse candidates. Please note that we will only contact candidates through emails ending in @vidmob.com. We will never ask for personal information, such as your Social Security number, bank account number, or password, through email.



  • New York, New York, United States VidMob Full time

    Job DescriptionVidMob is seeking a seasoned marketing professional to lead our marketing efforts as the Head of Marketing. This strategic role will be responsible for developing and executing marketing strategies that drive demand generation, customer engagement, and revenue growth across all regions.Key Responsibilities:Develop and execute comprehensive...


  • New York, New York, United States TopView Sightseeing Full time

    Position OverviewAt TopView Sightseeing, we are on a mission to redefine travel experiences for both tourists and locals. As we expand our global footprint, we are seeking a Head of Marketing Strategy to spearhead our marketing initiatives across various platforms and channels.Key Responsibilities:Strategic Direction: Formulate and articulate a comprehensive...


  • New York, New York, United States Blue Owl Full time

    About Blue OwlBlue Owl is a leading asset management company that is redefining the industry. With over $192 billion in assets under management, we invest across three multi-strategy platforms: Credit, GP Strategic Capital, and Real Estate. Our goal is to provide businesses with private capital solutions to drive long-term growth and offer institutional...


  • New York, New York, United States PayPal Full time

    Job Title: Head of Large Enterprise MarketingAbout the Role:We are seeking a highly experienced and strategic leader to join our team as the Head of Large Enterprise Marketing. As a key member of our Global Marketing Leadership Team, you will be responsible for developing and executing comprehensive marketing strategies that drive growth, customer...


  • New York, New York, United States Jobot Full time

    Job Title: Head of Banking StrategyJobot is seeking an experienced leader to join our team as the Head of Banking Strategy. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive go-to-market strategy for the banking vertical, driving revenue growth for our cutting-edge platform.About the Role:Develop and...

  • Head of Marketing

    7 days ago


    New York, New York, United States VidMob Full time

    Job Title: Head of MarketingVidMob is a leading creative data company that empowers marketers to drive business results through improved creative effectiveness. We are seeking a strategic and results-driven Head of Marketing to lead our marketing efforts.Key Responsibilities:Develop and execute comprehensive marketing strategies that drive demand generation,...


  • New York, New York, United States TopView Sightseeing Full time

    Position OverviewAt TopView Sightseeing, we are redefining the way people experience travel and adventure. As a leader in the tourism industry, we leverage cutting-edge technology to create unparalleled experiences for our customers. We are seeking a Director of Marketing to spearhead our marketing initiatives across our diverse range of products and...


  • New York, New York, United States StoreBound Full time

    Position OverviewSalary: up to 120KRole Summary:We are in search of a strategic and seasoned Marketing Operations Director who will be instrumental in enhancing our brand visibility across multiple channels. This essential team member will manage our media initiatives, influencer partnerships, and social media platforms to optimize return on investment,...


  • New York, New York, United States TopView Sightseeing Full time

    Position OverviewAt TopView Sightseeing, we are dedicated to crafting exceptional experiences for travelers and locals alike. Our innovative approach combines technology with adventure, allowing us to expand our reach globally. We are seeking a Director of Marketing to spearhead our marketing initiatives and drive our brand's growth.Key...


  • New York, New York, United States Publicis CoLab Full time

    Job OverviewCompany Overview:Publicis CoLab is a dynamic, integrated team that offers exceptional services in a flexible and modular manner. With our clients at the forefront, we drive brand engagement at the pace of everyday life by merging real-time insights with top-tier creative, content, and media to foster growth and return on investment.As a unified...


  • New York, New York, United States Stagwell Global, LLC Full time

    About UsThe Stagwell Marketing Cloud (SMC) is a pioneering force in empowering modern marketers. Founded in 2021, we leverage our network of 70+ forward-thinking agencies worldwide to deliver innovative SaaS solutions.We're driven by a passion for customer-centric products and a penchant for action. Our mission is to make a greater impact in the lives of...


  • New York, New York, United States MiQ Digital Full time

    Job Title: Head of Healthcare Advertising StrategyWe are seeking a highly experienced and skilled professional to lead our healthcare advertising strategy. As the Head of Healthcare Advertising Strategy, you will be responsible for driving advertising revenue growth with healthcare and pharma marketers by ensuring the full MiQ offering is tailored to meet...


  • New York, New York, United States Citigroup Inc Full time

    About the RoleWe are seeking a seasoned marketing professional to lead our Existing Customer Marketing (ECM) team as the Head of Customer Experience Strategy. This critical role will drive the development of a next-generation ECM marketing strategy, leveraging competitive insights, data analysis, and customer needs to deepen and expand customer relationships...


  • New York, New York, United States Mediabrands Full time

    Head of Video Partnerships StrategyAre you enthusiastic about transforming the media landscape and establishing impactful connections between brands and their audiences? Mediabrands is in search of a Head of Video Partnerships Strategy to spearhead the strategic direction and oversee the team focused on National TV linear and alternative video...


  • New York, New York, United States Merkle Full time

    Job OverviewCompany Overview:Merkle is a premier technology-driven, data-centric customer experience management (CXM) firm. For over three decades, we have collaborated with Fortune 1,000 companies and prominent nonprofit organizations to enhance and maximize the value of their customer relationships. With a dedicated workforce of over 9,600 professionals...

  • Head of Tax Strategy

    2 weeks ago


    New York, New York, United States via Full time

    Job Title: Head of TaxVia is revolutionizing transportation with technology, aiming to reduce carbon emissions and make transportation more accessible, efficient, and affordable. As Head of Tax, you will play a crucial role in shaping the company's tax strategy and ensuring compliance with federal, state, local, and international tax laws.Key...


  • New York, New York, United States Rippling Full time

    About RipplingRippling is a cloud-based HR, IT, and finance platform that helps businesses streamline their workforce operations. With Rippling, companies can manage payroll, expenses, benefits, and computers in a single system.About the RoleWe're seeking a highly skilled Head of Performance Marketing to join our team. As a key member of our growth marketing...


  • New York, New York, United States USAmeriBancorp Full time

    Job OverviewThe Head of Deposit Strategy is responsible for driving the development and execution of deposit products in their assigned business area. The goal is to meet customer financial needs while delivering cost-effective and sustainable growth and retention in support of USAmeriBancorp's strategic objectives.Key ResponsibilitiesIdentify market...


  • New York, New York, United States Guardian Life Full time

    Job Title: Head of Engagement and Service MarketingGuardian Life is seeking a highly skilled and experienced Head of Engagement and Service Marketing to join our team. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive marketing strategy that drives customer engagement and service quality.Key...


  • New York, New York, United States Guardian Life Full time

    Job Title: Head of Wealth Management MarketingJob Summary:The Head of Wealth Management Marketing will be responsible for developing and executing a comprehensive marketing strategy for the Wealth Management division. This role will involve collaborating with senior leadership, product development teams, and sales departments to create compelling marketing...