Regional Sales Manager

4 weeks ago

Cincinnati, Ohio, United States Workhorse Technologies Inc Full time
Job Description

Workhorse Technologies Inc. is a technology company focused on all-electric last-mile delivery solutions. As an American original equipment manufacturer, we design and build high-performance battery-electric vehicles. Our cloud-based, real-time telematics performance monitoring systems are fully integrated with our vehicles, enabling fleet operators to optimize energy and route efficiency.

The Regional Sales Manager will lead and manage an assigned dealer network within the Northeast Region to increase Workhorse Class 4-6 electric vehicle sales and market share. This role will implement the vision and direction of Workhorse to ensure dealer sales success. The RSM will work with the assigned Workhorse dealer network to support their sales initiatives to end-user fleet customers, collaborating with other Workhorse marketing teams to provide a total solution for driving retail sales.

Key Responsibilities:

  • Manage assigned dealer network sales and market share development, stocking volume, model mix, and new truck orders and deliveries.
  • Implement and manage sales activities to meet Workhorse commercial sales plans using CRM tools and business intelligence data.
  • Track dealer stock inventory to ensure they meet business plan objectives and customer demands.
  • Collaborate with dealer principals, sales management, leasing management, and retail sales staff to increase sales and leasing penetration in the dealer's assigned area through sales training, customer contact management, sales promotions, and customer events.
  • Conduct Quarterly Relationship Review (QRR) meetings with Dealer Principle/General Manager and Sales Staff to ensure business objectives, strategies, and plans are being met.
  • Engage a team approach with other Workhorse commercial truck counterparts to capitalize on a team selling approach and drive the Workhorse value proposition and soft products.
  • Support assigned dealers by developing and presenting sales proposals to new prospects for current and expanded products based on identified product requirements within the district.
  • Grow knowledge of and participate in grant programs for developing and securing customer funding and incentives to drive the total cost of ownership.
  • Understand and create awareness of available commercial electric vehicle charging solutions.
  • Develop and recommend pricing strategies around market complexities required to win business.
  • Build strong rapport with key decision-makers and influencers, stakeholders, including customers, dealers, state and local associations, and government-funded program administrators.
  • Responsible for total customer satisfaction, monitoring Customer KPIs in the key areas of Cost, Quality, Delivery, and facilitating corrective action plans as appropriate at all levels of the organization.

Requirements:

  • Bachelor's Degree, business or marketing degree preferred or comparable experience.
  • Minimum 5 years in a sales role with channel sales experience working with automotive or truck dealerships or with distribution networks.
  • B2B sales experience, preferably commercial vehicles.
  • A proven track record of rapidly scaling sales and success functions.
  • Excellent verbal, written, presentation, communication, and negotiation skills.
  • Be a driven, competitive closer.
  • Ability to demonstrate flexibility and contribute to a team.
  • Proven success in selling the Total Cost of Ownership.
  • Be willing to travel up to 50% domestically.
  • Resides in the US Northeast Area.

Workhorse Technologies Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against based on disability.

Workhorse Technologies Inc. will not provide immigration/work visa sponsorship for this position.

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