Marketing Director

4 weeks ago


Pittsburgh PA USA, United States WQED Multimedia Full time
Job Title: Marketing Director

WQED Multimedia is seeking a highly skilled and experienced Marketing Director to lead our marketing efforts. As a key member of our team, you will be responsible for developing and implementing strategic marketing campaigns to engage and retain our audience.

Key Responsibilities:
  • Provide strategic direction and oversight of marketing campaigns
  • Ensure WQED is maximizing broadcast, streaming, web, social, and email channels to retain and grow audience engagement
  • Oversee the creation of compelling and engaging messaging for various platforms
  • Supervise and coach marketing managers
  • Leverage market trends and research data to develop campaigns and strategies
  • Champion WQED's evolving brand identity
  • Foster a collaborative and innovative work environment
Requirements:
  • 6+ years of marketing experience, including 2+ years managing or supervising teams
  • Highly organized, creative, and able to prioritize tasks
  • Excellent verbal and written communication skills
  • Ability to organize and complete multiple tasks with close attention to detail and prioritization
  • Proven record leading multi-channel campaigns that achieve marketing goals
  • Proficient in project management, execution, and delivery
  • Strong interpersonal and negotiating skills
About WQED Multimedia:

WQED Multimedia is a fair and equal employer, providing access and opportunities to all applicants without regard to race, color, creed, religious beliefs, gender, gender identity, self-expression, sexual orientation, marital status, age, national origin, ethnicity, ancestry, citizenship, disability, medical condition, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.



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