Head of Marketing

2 days ago


New York, New York, United States VidMob Full time
Job Title: Head of Marketing

VidMob is a leading creative data company that provides innovative solutions for the advertising industry. We are seeking a highly skilled and experienced Head of Marketing to lead our marketing efforts and drive business growth.

Key Responsibilities:
  • Develop and execute comprehensive marketing strategies to drive demand generation, customer engagement, and revenue growth across all regions.
  • Lead a team of marketers and work with cross-functional stakeholders to drive business growth and scalability.
  • Collaborate with product management to ensure alignment on product features, benefits, and value propositions.
  • Own the product messaging, positioning, and Go-To-Market strategy for new product launches and platform enhancements.
  • Manage marketing budgets effectively, ensuring optimal allocation of resources to maximize ROI.
Requirements:
  • Minimum of 10 years of progressive experience in marketing roles, with significant experience in product marketing, brand management, and communications.
  • Experience across Adtech/Martech, SaaS, advertising ecosystem.
  • Experience building and managing teams across marketing specialties.
  • Proven track record of success in developing and executing impactful marketing strategies within the technology or SaaS industry.
  • Data-Driven: Strong analytical skills with a data-driven approach to decision making and campaign optimization.
  • Leadership: Exceptional leadership and team management skills, with a track record of building and leading high-performing teams.
  • Smart and Fast Learner: Ability to quickly grasp complex concepts, adapt to new challenges, and stay ahead of industry trends.

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