Brand Development Manager
6 days ago
About Moontide Agency:
We are a dynamic team of creatives and strategists passionate about growth, both for our clients and ourselves. We believe in a balanced approach, shooting for the moon while staying grounded. At Moontide Agency, we thrive on collaboration, creativity, and a relentless pursuit of excellence.
Job Description:
In this exciting role, you will be responsible for developing innovative, data-driven brand strategies that drive business growth and deliver results. As a key member of our team, you will work closely with clients and internal teams to bring campaigns to life and ensure seamless execution across all touchpoints.
Key Responsibilities:
- Develop and execute campaign strategies that align with client objectives and resonate with target audiences.
- Lead the development of creative briefs that define campaign goals, audience insights, messaging, creative direction, media strategy, and KPIs.
- Collaborate with internal teams and clients to bring campaigns to life and ensure seamless execution across all touchpoints.
- Track campaign performance, providing actionable insights and optimizations to improve results and achieve client goals.
Qualifications:
- Bachelor's degree in marketing, advertising, communications, or a related field (advanced degree preferred).
- 5+ years of experience in strategic planning, brand development, or business development roles, ideally within an advertising agency or marketing department.
- Strong understanding of marketing principles, branding, consumer behavior, and campaign development, coupled with business development acumen.
- Exceptional analytical, strategic thinking, and problem-solving skills, with the ability to transform data and insights into actionable strategies.
Estimated Salary Range: $120,000 - $160,000 per year.
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