Senior Social Media Director
3 weeks ago
About the Role:
This is a dynamic opportunity to lead Urban Decay's Global Social Media team, leveraging your expertise in influencer marketing and social strategy to drive digital engagement and entertainment.
As Senior Social Media Director - Brand Ambassador, you will oversee the development and implementation of comprehensive advocacy and influencer strategies that align with Urban Decay's overall brand vision.
You will cultivate and manage relationships with key influencers, brand ambassadors, and media partners, crafting compelling narratives that resonate with target audiences and amplifying brand messaging through influencer voices.
A successful candidate will have a proven track record of developing and implementing successful influencer marketing campaigns, with a deep understanding of social media platforms and their respective influencer ecosystems.
We are seeking a passionate advocate for beauty, a data-driven strategist, and a true innovator who can build a powerful community of advocates, drive authentic engagement across social media, and stay ahead of emerging trends.
The ideal candidate will have 10+ years of experience in influencer marketing, with strong relationship-building and communication skills, excellent project management and organizational skills, and a passion for makeup and the Urban Decay brand.
What You'll Do:
- Mentor and develop a high-performing team to excel in the ever-evolving landscape of influencer marketing.
- Develop and implement a comprehensive advocacy and influencer strategy that aligns with Urban Decay's overall brand vision.
- Cultivate and manage relationships with key influencers, brand ambassadors, and media partners.
- Craft compelling narratives that resonate with target audiences, leveraging the power of influencer voices to amplify brand messaging.
- Analyze data to identify key performance indicators, optimize campaign performance, and measure the impact of influencer activations.
- Stay ahead of the curve, identifying emerging social media trends and developing innovative influencer marketing strategies.
- Partner with cross-functional teams to ensure seamless integration of advocacy and influencer initiatives.
About the Benefits:
This role offers a competitive salary range of $150,000 - $210,000, plus bonus opportunities. If you're a dynamic leader with a passion for beauty and social media, we encourage you to apply.
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