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Sales Director

2 months ago


Houston, Texas, United States HRI Properties Full time
Job Summary

The Sales Manager is responsible for driving revenue growth and exceeding budgeted financial targets for the hotel. This role involves developing and executing sales strategies to maximize occupancy and average rate, as well as building and maintaining relationships with existing and new accounts.

Key Responsibilities
  • Assist the sales team in achieving and exceeding budgeted goals in guestroom and banquet revenue, profit, and occupancy for the total hotel.
  • Effectively communicate with the Director of Sales to review opportunities that impact revenue goals.
  • Conduct weekly sales calls to existing and new accounts, as well as uncover new business in assigned market segments.
  • Build and strengthen relationships with existing and new accounts to enable future bookings, including sales calls, entertainment, trade shows, and other activities.
  • Travel locally to conduct outside calls, promote the hotel, and review competition reader boards to develop leads.
  • Generate leads and new business through internet searches, telephone and email solicitations, mailings, referrals, networking, trade shows, professional and community organizations, sales blitzes, and other methods.
  • Arrange site inspections of the hotel for new accounts.
  • Maintain accurate sales records in the hotel sales system to provide complete history, ensure future and current quality of service, and enhance future prospects.
  • Respond to all sales inquiries within 24 business hours.
  • Execute and support the operational aspects of business booked, including generating proposals, writing contracts, and customer correspondence.
  • Negotiate sales contracts and implement and set up as required.
  • Analyze historical, current, and future hotel/market trends and develop strategies to maximize occupancy and average rate of the hotel through creative and selective selling.
  • Assist in the development of the annual budget and quarterly owner reviews.
  • Participate in management meetings to discuss budget, forecast, and rate.
  • Partner with the operations team to coordinate customer specifications, effectively respond to customer issues and comments to ensure customer satisfaction.
  • Participate in hotel daily and weekly staff meetings, if applicable.
  • Adjust work schedule as needed to meet business demands, which may include hours in early morning, evening, and/or weekend hours.
Requirements
  • College degree or High School Diploma with related experience.
  • Must be able to read, write, and understand English.
  • Excellent verbal and written communication skills, including leading and participating in formal presentations.
  • Must have previous hotel sales experience.
  • Must have at least 2 years in SMERF sales sector.
  • Strong negotiation skills, as well as the ability to cultivate leads and use proactive selling skills to build relations and close the deal.
  • Strong organizational skills with the ability to handle multiple tasks in a fast-paced environment.
  • Strong computer skills, including Microsoft Office and Marriott CI/TY.
  • Ability to work as part of a team.
  • Strong desire to deliver high-quality customer service.
  • Detail-oriented and organized, with a focus on accuracy and efficiency.
  • Good personnel and management and organizational skills.