Digital Analytics Strategist

7 days ago


Buffalo, New York, United States Aleron Full time
About the Role

Aleron is seeking an experienced Senior Digital Analytics Specialist to join our team. As a key member of our analytics team, you will be responsible for creating fact-based reports, analyzing data for our digital portfolio, and developing methodologies to evaluate digital opportunities.

Key Responsibilities
  • Develop and implement data-driven strategies to improve digital performance
  • Collaborate with business partners to integrate analytics insights into business strategies
  • Work with Digital Marketing teams to develop measurement strategies and training programs
  • Provide recommendations for acquisition and retention strategies
  • Improve reporting efficiency through dashboards and automated processes
Requirements
  • Bachelor's degree and a minimum of 4 years of experience in marketing, product management, financial, analytics, and/or data management
  • Knowledge of statistical concepts and proven analytical skills
  • Experience compiling and interpreting technical information and presenting to non-technical audiences
  • Strong verbal and written communication skills
Preferred Qualifications
  • Masters degree
About Aleron

Aleron is an Equal Employment Opportunity and Affirmative Action Employer. We welcome and encourage applications from diverse candidates, including people with disabilities. Accommodations are available upon request for applicants taking part in all aspects of the selection process.



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