Lead Research Analyst, Custom Insights

2 weeks ago

Culver City, California, United States MarketCast Full time

*Insightful Data Analysis and Research Expertise*

At MarketCast, we harness the synergy of research, technology, and data analytics to empower marketers and researchers in enhancing their advertising effectiveness and uncovering brand loyalty.

Our analytics and insights inform pivotal marketing strategies, guiding brands in identifying key audience segments and articulating product advantages, while also aiding in the development, execution, and evaluation of marketing and advertising initiatives across various media channels. Our clientele includes leading names in entertainment, technology, consumer goods, and sports, impacting billions globally.

We seek candidates who possess:

  • Adeptness in managing quantitative research projects from inception to completion.
  • The ability to interpret data and craft compelling narratives; expertise in deriving actionable insights beyond mere reporting.
  • A collaborative spirit, ready to engage in all phases of the research lifecycle, with a willingness to actively contribute.
  • A passion for engaging with diverse clients, as we believe that business thrives on relationships, both within and outside research endeavors.
  • A team-oriented mindset; we believe in collective strength and value both achievements and the collaborative process.
  • Creative problem-solving skills, inquisitive nature, strategic thinking, and effective communication abilities.
  • A keen interest in exploring innovative research methodologies and a readiness to experiment with new approaches.
  • A focus on sectors such as financial services, technology, and retail, as we collaborate with some of the most prominent brands in these fields.

Preferred qualifications include:

  • A minimum of 2 years of experience in custom primary research with client engagement, emphasizing quantitative analysis, though a mix of qualitative experience is welcomed.
  • A Bachelor's degree in Social Sciences, Economics, Business, Marketing, Statistics, or a related discipline.
  • Proficiency in standard Office/Google applications; familiarity with various communication tools and platforms; experience with research software is advantageous.

Benefits and Advantages:

  • Comprehensive Medical, Dental, and Vision coverage.
  • 401(k) plan with company matching.
  • Flexible leave policies.
  • Health and Wellness initiatives and benefits.
  • Opportunities for professional and personal development.
  • And more.

Our Mission:

Fandom unites individuals with shared interests and fosters communities around those passions. It provides a platform for expressing enthusiasm and appreciation, whether for superheroes, sports teams, or artisanal products. At MarketCast, we recognize the significance of fandom. It is crucial for brands as much as it is for entertainment icons, and we excel in fandom research, data science, and analytics.

Our Core Principles:

Curiosity Drives Us

Our passion for learning is evident in every aspect of our work—from the surveys we conduct to the datasets we scrutinize and the technologies we innovate. We continuously seek deeper insights and understanding.

We Acknowledge Achievements

Whether it's delivering exceptional research or overcoming challenges, we take time to celebrate accomplishments and recognize the contributions of all involved.

Trust is Fundamental

Trust is paramount to our operations. It involves supporting one another during tight deadlines, consistently fulfilling commitments, and addressing behaviors that undermine our culture. Our clients' trust is invaluable, and we cherish it.

We Adapt to Change

We view change as a chance to learn and evolve. By questioning our assumptions and reevaluating traditional practices, we maintain agility and foster innovation.

Diversity is Our Strength

Our varied backgrounds enhance our capabilities. As researchers and data analysts, we must reflect the diverse audiences we serve. Understanding different perspectives enriches our insights and broadens our understanding.

At MarketCast, we not only accept diversity—we celebrate, support, and leverage it for the benefit of our global community and success.

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