Media Planning Associate

2 weeks ago


Atlanta, Georgia, United States New Fitzco LLC Full time
Position Overview:
New Fitzco LLC is in search of a Junior Media Strategist to join our dynamic team. We are dedicated to fostering a culture that is both innovative and supportive, where high expectations drive exceptional performance.

Key Responsibilities:
  • Utilize research tools to evaluate the market landscape and guide channel mix strategies for primary accounts.
  • Analyze our target demographic to identify unique characteristics, enabling us to effectively communicate how our strategies will engage them.
  • Compile partner proposals, advertising specifications, and tagging methodologies to inform the development and execution of impactful content campaigns.
  • Manage contracts, invoicing, and other essential documentation.
  • Develop negotiation skills and maintain precise, detailed budgets.
  • Collaborate with digital, advertising operations, account management, analytics, and creative teams to ensure comprehensive plans that align with overarching business goals.
  • Support the preparation of campaign summaries, quarterly business assessments, and client meetings to present performance metrics, insights, and strategic implications.
  • Stay informed about industry trends as we assist our clients in navigating changes related to AI, AR/VR, privacy regulations, and more.
Qualifications:
  • Minimum of 1 year of internship or relevant marketing experience.
  • A strong enthusiasm for marketing, culture, and business.
  • High energy levels, curiosity about emerging trends, and innovative possibilities.
  • Excellent organizational and time-management abilities.
  • Strong attention to detail and proficiency in working with data and spreadsheets.
  • Capability to manage multiple tasks, solve problems, and seek assistance when necessary.
  • Exceptional communication skills.
  • Proficiency in MS Office, particularly Excel.
Commitment to Diversity:
New Fitzco LLC is an Equal Opportunity Employer, dedicated to building and maintaining a diverse workforce.

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