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Lead Media Strategist

2 months ago

Atlanta, Georgia, United States New Fitzco LLC Full time
About New Fitzco LLC

New Fitzco LLC is a distinguished brand consultancy dedicated to energizing brands for its clients, including notable names in various industries. Established as an independent entity, New Fitzco LLC fosters a creative and collaborative atmosphere for exceptional talent.

Position: Senior Media Planner

As a Senior Media Planner, you will be instrumental in crafting and implementing comprehensive media strategies across multiple channels for our diverse clientele. Your key responsibilities will encompass:

  • Creating strategic media plans that integrate both traditional and digital platforms
  • Working closely with the Platforms and Investments teams to ensure effective execution of plans
  • Tracking campaign performance metrics and recommending enhancements
  • Engaging in thought leadership within the media sector
  • Mentoring junior planners and providing guidance to other departments

Qualifications:

  • A minimum of 3-5 years of experience in media planning
  • Strong digital media skills complemented by traditional media knowledge
  • Expertise in utilizing research tools and managing asset trafficking
  • Proven ability to juggle multiple projects with efficiency

This position is a full-time hybrid opportunity that presents a chance to thrive in a vibrant and innovative workplace.