Associate Director, DMD Marketing Lead
4 weeks ago
The Associate Director of DMD Marketing will be a key member of the brand team responsible for executing marketing strategies to support the commercial success of our DMD product portfolio. This role involves collaborating with cross-functional teams to drive product launches, market penetration, and brand awareness.
Key Responsibilities
- Lead the implementation of the DMD brand strategy through effective execution of branded and unbranded tactics across key marketing channels.
- Partner with clinical, regulatory, medical affairs, and sales teams to ensure alignment of marketing strategies with overall business objectives.
- Build and maintain relationships with external stakeholders, including patient advocacy groups, healthcare professionals, and key opinion leaders.
- Oversee marketing activities related to medical conventions, exhibits, and trade shows.
- Collaborate with market research, medical, and sales teams to inform marketing strategies and tactics.
- Manage agency partners to ensure alignment with marketing strategy and business processes.
- Manage budget for key marketing tactics and monitor the effectiveness of marketing activities.
Requirements
- Bachelor's degree in Marketing, Business, Life Sciences, or a related field.
- 7+ years of experience in marketing within the biotechnology or pharmaceutical industry, with a focus on rare diseases or specialty markets.
- Experience with successful product launches and brand management in a highly regulated environment.
- Strong strategic thinking, analytical, and problem-solving skills.
- Strong communication and presentation skills.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
What We Offer
- Competitive compensation and benefits package.
- Opportunities for professional growth and development.
- A comprehensive wellness program.
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