Marketing Director

3 weeks ago

San Diego, California, United States Qualcomm Full time
Job Description

Job Title: Director, Marketing

Company: Qualcomm Technologies, Inc.

Job Area: Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing

General Summary:

This is an exciting opportunity to lead our North American Retail Channel Marketing programs as the Director of North America Consumer Channel Marketing.

This role will work in partnership with the global marketing teams, global and regional sales teams and the channel, OEM and OS leaders to execute an aligned and successful Consumer Channel strategy on behalf of Qualcomm.

Responsibilities:

  1. Develop, align and execute an overall marketing strategy for the key retail channel partnerships in the North America region.
  2. Responsibilities include development of the strategy, budgeting, campaign planning and alignment with retail marketing counterparts also with OEM and OS partner leads to align, plan and execute the strategy.
  3. Drives channel marketing strategy in service of broader sales initiatives supporting sell-in and sell-through motions in channel.
  4. Directs the brand story and message to the customer by delivering strong call-to-action storylines and drives overall awareness via campaigns and brand and product touchpoints.
  5. Execution of marketing plans and deliverables in partnership with the channel and retail partners.
  6. Owns all campaign optimization and reporting maximizing results for the business and sharing key learnings.
  7. Tracks key marketing metrics across the mix of marketing mediums in the strategy both online and in physical presence.
  8. Plays a dynamic role leveraging messaging, brand assets, video-based content and aligning to promo calendars across retailers and OEMs.
  9. Creative approach to marketing opportunities and unlocking new methods to reach audiences.
  10. Strong collaborative partnership builder across partners as well as within local team.
  11. Ability to align team to a strategy and create a solid execution plan.
  12. Trusted leader and resource to drive the business forward.
  13. Ability to make decisions and lead team without much oversight and direction.
  14. Self-starter with a problem-solving approach and can-do attitude.

Qualifications:

  • Bachelor's degree and 8+ years of Communications, Marketing, Public Relations, or related work experience.
  • OR Associate's degree or equivalent degree and 10+ years of Communications, Marketing, Public Relations, or related work experience.
  • OR High school Diploma or equivalent and 12+ years of Communications, Marketing, Public Relations, or related work experience.

Preferred Qualifications:

  • Consumer PC marketing industry experience specifically working in cross functional disciplines in the North America marketplace.
  • Digital eCommerce Channel program experience.
  • Proven track record transcribing global marketing strategies into the local retail and consumer channel experiences.

Level of Responsibility:

  • Working independently with no supervision.
  • Providing supervision to other supervisors/managers who are direct reports.
  • Making decisions that are critical in nature and highly impact program, product, or project success.
  • Using verbal and written communication skills to convey highly complex and/or detailed information. May require strong negotiation and influence with large groups or high-level constituents.
  • Overseeing budgets, schedules, and performance standards for multiple departments or functional areas.
  • Exercising influence over the formulation and achievement of long-term business plans and objectives.
  • Completing tasks that do not have defined steps; planning, problem-solving, and prioritization must occur to complete the tasks effectively.

Equal Opportunity Employer:

Qualcomm is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other protected classification.

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