Head of Growth

4 weeks ago

Culver City, California, United States MeUndies Full time

About the Role

We are seeking a highly skilled Growth Marketing Strategist to join our team at MeUndies. As a key member of our marketing team, you will be responsible for developing and implementing comprehensive growth marketing strategies that align with our company objectives and drive customer acquisition.

Key Responsibilities

  • Develop and implement high-level growth marketing strategies that drive customer acquisition and revenue growth.
  • Analyze campaign performance metrics to assess effectiveness and optimize strategies for maximum ROI.
  • Manage and integrate various marketing channels, including Paid Media, Podcast, Affiliate, OOH, and OTT, to create cohesive and effective campaigns.
  • Collaborate with cross-functional teams, including creative, product, and sales, to ensure alignment on goals and successful execution of marketing programs.
  • Develop and manage the growth marketing budget, ensuring effective allocation of resources across channels for maximum impact.
  • Lead and mentor a team of marketing professionals, fostering a culture of collaboration and continuous improvement.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred.
  • 7+ years of experience in growth marketing, with a focus on performance marketing and digital channels.
  • Proven experience managing multi-channel marketing strategies, particularly in Paid Media, Podcast, Affiliate, OOH, and OTT.
  • Excellent track record of achieving performance marketing goals with an analytical approach to decision-making and experience managing multi-million dollar monthly media budgets.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Deep familiarity with tracking and measurement solutions, a thoughtful perspective on attribution methodologies.
  • Strong stakeholder management and leadership capabilities; confident under pressure and grows and learns from challenging experiences; understanding of interpersonal and group dynamics with the ability to react in an effective manner.
  • Exceptional communication and interpersonal skills, capable of collaborating with cross-functional teams and external partners.

What We Offer

  • Competitive equity/salary packages, including targeted annual bonuses, generous parental leave, a 401k, fantastic health benefits, open time off, and more.
  • A dynamic and collaborative work environment with a team of passionate and talented individuals.
  • Opportunities for growth and professional development, including training and education programs.
  • A comprehensive benefits package, including medical, dental, and vision insurance, as well as a 401k matching program.

How to Apply

If you are a motivated and results-driven individual with a passion for growth marketing, please submit your application, including your resume and a cover letter, to [insert contact information]. We look forward to hearing from you

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