Sales Director
1 week ago
AdTheorent is a leading provider of machine learning solutions for advertising. We utilize machine learning to collect, organize, and analyze data to deliver real-world value for advertisers and marketers. By leveraging custom machine learning models to engage the right consumer with the optimal creative experience, AdTheorent delivers industry-leading performance, award-winning creative, and advanced machine learning optimizations across all digital environments.
Job SummaryThe Sales Director will be responsible for driving AdTheorent's self-service sales opportunities in the West Region. This role will identify opportunities within the programmatic space and work to evangelize new business, generate awareness, and grow sales of our Self-Service DSP.
Key Responsibilities- Promote AdTheorent's platform and value proposition to agencies and brands, and demonstrate the value of the AdTheorent platform through detailed demos.
- Identify new market opportunities, build prospecting strategies, and successfully close new self-service business to consistently achieve and surpass sales goals.
- Develop action plans for key accounts for both immediate and long-term revenue opportunities across the territory.
- Schedule and conduct meetings with agencies and brand decision makers who are in the market for innovative DSP solutions.
- Maintain a deep understanding of market competitors, knowledge, and trends, including evolving technologies, and shifts in the competitive landscape.
- Partner closely with Client Services and Operations to ensure the teams provide a world-class customer service model for the West Region.
- Deliver product feedback to operations and product leaders to ensure the voice of the customer is recognized.
- Participate in industry events and conferences.
- 7+ years of digital media/ad tech sales experience, including 5+ years in the platform/DSP/programmatic space.
- Demonstrated expertise in client-facing presentations and enterprise sales.
- Solution-oriented with the ability to assess problems and drive successful outcomes.
- Excellent presentation and communication skills, including the capacity to convey complex technical concepts to non-technical audiences.
- Highly organized with a proven ability to multitask effectively across many unrelated tasks.
- Self-motivated with an entrepreneurial attitude, demonstrating the initiative to achieve desired results.
- Strong rolodex of high-level agency and client-direct relationships in the West Region, comfortable calling on all organizational levels, and adept at leading senior-level meetings.
- Demonstrated ability to collaborate with product and other teams to achieve results.
- Strong negotiation and influencing skills, with the ability to persuade at all levels of an organization.
- Outgoing, charismatic, with a dynamic and passionate personality; skilled in creating professional relationships and offering strong coaching/mentoring.
- Solid understanding of the competitive landscape, digital advertising fundamentals, processes, and technologies.
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