Brand Strategy Director

12 hours ago


New York, New York, United States Wunderman Thompson Full time
About the Role

We are seeking a highly skilled Brand Strategy Director to join our team at Wunderman Thompson. As a key member of our strategy team, you will be responsible for leading research initiatives, developing customer journeys, and guiding junior strategists in their work.

Key Responsibilities
  • Lead research initiatives to uncover marketing and communication opportunities
  • Develop customer journeys and guide junior strategists in their work
  • Structure research design to meet project needs and ensure key insights are identified
  • Craft insights that can unlock behavior changes and inform positioning
  • Partner with Medical Strategy to create in-depth understanding of MOA's potential benefits
  • Collaborate with Creative Director and Medical Strategy to prepare background briefing documents
  • Lead workshops and develop positioning documents
Requirements
  • 5-7+ years' experience in research and strategic planning
  • HCP and DTC marketing agency experience
  • Critical and analytical thinker with a drive for impact
  • Brand Launch experience is preferred
  • Able to develop strong client relationships and trust based on deep immersion in the client's business
  • Highly collaborative and able to work effectively across internal and external stakeholders
What We Offer

We offer a competitive benefits package, including full spectrum of group health coverage options, a generous 401k match, and a variety of paid time off offerings. We also provide growth-minded opportunities through VML and WPP, so you can continue to grow personally and professionally.

We are an equal opportunity employer and consider applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status.



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