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Brand Marketing Director
2 months ago
AccorCorpo is seeking a highly skilled Brand Marketing Director to join our team. As a key member of our marketing department, you will be responsible for developing and executing the brand and marketing strategy for Raffles Hotels & Resorts.
Key Responsibilities:- Implement the brand strategy through differentiated and impactful marketing campaigns across all markets and key identified targets.
- Identify existing differentiators throughout brand and individual hotels to create compelling and cohesive programs and messaging.
- Build and manage innovative and effective 360° global marketing campaigns to increase brand awareness and drive sales.
- Develop and implement a brand-specific customer experience to support brand positioning and generate value for all stakeholders.
- Monitor KPIs to ensure the impact of actions carried out and ensure their continuous improvement.
- Minimum of 12 years of experience in the field of marketing and/or communications.
- Bachelor level degree in Business, Hospitality, Marketing or a related field.
- Excellent knowledge of the overall luxury sector, including hospitality.
- Deeply passionate about art, design and culture in all its forms and ever curious to learn more.
- Proven experience in successfully managing a global brand or portfolio.
- Experience managing media, advertising and communication agencies.
- Recognized for excellent managerial and organizational skills and have demonstrated proven leadership.
- Strong interpersonal skills and the ability to work effectively at all levels of the organization and in a multicultural environment.
- Salary Range: $125,000-$184,000 Annually.
- Excellent Company benefits including medical, dental, vision, life insurance and 401K Retirement plan.
- Employee benefit card offering discounted rates in Accor worldwide for you and your family.
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
