Digital Marketing Strategist

5 hours ago


Columbia, South Carolina, United States Mettler-Toledo Full time
Job Summary

We are seeking a highly skilled Digital Marketing Manager to join our team at Mettler-Toledo AutoChem Inc. The successful candidate will be responsible for developing and implementing a global online marketing strategy, managing the company's presence on the corporate website, and analyzing e-marketing results.

Key Responsibilities:

  • Develop and implement a global online marketing strategy to increase brand awareness and drive sales
  • Manage the company's presence on the corporate website, including content creation and translation
  • Collaborate with the eTeam, Web Development Team, and Lab Division eMarketing to ensure seamless execution of e-marketing programs
  • Regularly report and present e-marketing results to business area marketing managers
  • Supervise e-marketing budget and analyze activities and costs to optimize ROI

Requirements:

  • Bachelor's degree in marketing, business, chemistry, life sciences, or related field
  • 3-5 years of experience with content management and digital marketing
  • Strong reporting and analytics background for digital marketing metrics
  • Familiarity with SEO, SEA, and PPC

About Mettler-Toledo AutoChem Inc.

Mettler-Toledo AutoChem Inc. is a leading provider of process analytical technology and automated synthesis reactors. Our instruments increase the efficiency and effectiveness of chemists and engineers, helping to develop profitable, green, and safe scientific processes.



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