Data Product Marketing Strategist
4 days ago
As a Technical Product Marketing Manager, you will play a pivotal role in shaping the marketing strategy for our client's Data and AI Cloud. Your primary focus will be on developing targeted messaging for key technical personas, such as IT professionals, Data Engineers, and Data Scientists. You will maintain a comprehensive understanding of our client's Data Platform and full-stack solutions, ensuring effective communication of their capabilities, unique differentiators, and business benefits across all channels to drive new business and expand existing customer relationships.
Key Responsibilities:
• Develop compelling product messaging and positioning to articulate the product capabilities and unique platform value to technical audiences.
• Collaborate with Sales to refine pricing and packaging models based on customer feedback and market insights.
• Equip the sales force and partners with essential sales tools, live training, and resources to communicate the platform's technical capabilities and value to customers.
• Collaborate closely with Demand Generation to define campaign strategies aligned with core messaging pillars.
• Assist in product launches and updates for both internal and external stakeholders.
Requirements:
• Highly technical, with professional experience in data products and modern data stacks.
• Proven ability to synthesize complex information into coherent frameworks for decision-making.
• 5+ years of experience in data/cloud product marketing (or related roles in product management or solutions architecture) within a software/technology context.
• Experience engaging with enterprise customers and sales teams.
• Exceptional written and verbal communication skills; a skilled B2B storyteller and presenter.
• Strong project management abilities with keen attention to detail and proactive communication.
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