Strategic Field Marketing Manager

3 weeks ago


Columbia, South Carolina, United States ALTERYX Full time

We're seeking a results-driven marketing professional to join our team at Alteryx. As a Field Marketing Manager, you will be responsible for developing and executing targeted marketing campaigns to drive pipeline and revenue growth. Your expertise in setting strategy, building partnerships, and executing omni-channel marketing programs will be critical to our success.

Key Responsibilities:

  • Create and execute high-performing marketing programs using a data-driven approach.
  • Build a deep understanding of our accounts and personas, and develop strategies to engage with them.
  • Continuously innovate and deliver marketing programs that drive results, leveraging channels and tactics such as digital, social media, web, media, customer advocacy, virtual and in-person events, and email.
  • Be a strategic partner to our sales teams and leaders, participating in sales calls, meetings, and quarterly business reviews.
  • Set goals and define metrics for each marketing program, monitoring campaign metrics and making recommendations for optimization.

Qualifications:

  • 5+ years of B2B technology marketing experience in NORAM.
  • Strong campaign orchestration, message optimization, persona, and buying cycle experience.
  • Metrics-driven with a strong analytical mindset.
  • Excellent project management skills with a proven ability to prioritize and manage multiple tasks.
  • Proven capacity for exceptional customer service and outstanding communication and collaboration skills.

Preferred Skills:

  • B2B experience in high-tech companies with varying degrees of maturity and growth.
  • Experience in ABM programs and practitioner-level knowledge of Salesforce and Marketo.

Compensation:

Alteryx is committed to fair, equitable, and transparent compensation. Final compensation will be determined by various factors such as your relevant work experience, education, certifications, skills, and geographic location. The salary range for this role in New Jersey, New York, Florida, North Carolina, and Washington DC is $105,000 - 152,000.

In addition, you may be eligible for other compensation, such as a bonus. Employees may also be eligible for a wide range of other benefits, including medical, retirement, financial, wellness, time off, employee discounts, and others.



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