Marketing Project Specialist

2 weeks ago


Irvine, California, United States iHerb Inc. Full time

Position Overview:


The Marketing Project Specialist plays a pivotal role in collaborating with our House Brands and Marketing division to strategize, create, and implement marketing initiatives across both domestic and international markets.

This position is tasked with working alongside various cross-functional teams to enhance our iHerb Brands, which encompass California Gold Nutrition, Mild by Nature, Sympli Beautiful, among others.

Key Responsibilities:


Act as the primary point of contact between the House Brands team and other Marketing sectors, including Marketplaces, Content Operations, Promotions, International, Paid, and Social Media teams.
Oversee marketing projects for iHerb Brands, including campaign planning, execution, follow-ups, and quality assurance.

Facilitate ongoing communication and updates, including schedule adjustments, campaign outcomes, and areas for improvement to the team and/or stakeholders.

Evaluate existing workflows among teams and create operational flowcharts aimed at enhancing internal efficiency.

Assist in the development and management of project timelines, ensuring all project details are current and precise.

Responsible for maintaining the quality of incoming projects and providing internal updates regarding deadlines and modifications.

Must be able to articulate department capabilities and key performance indicators (KPIs).

Collaborate with relevant teams to present marketing updates for House Brands to leadership on a weekly basis.

The responsibilities outlined above may not encompass all aspects of this role. Additional duties may be assigned as necessary or desirable, with or without prior notice.


Qualifications:

Essential:
Detail-oriented and deadline-focused with exceptional project management capabilities.

Strong analytical skills to interpret data and make informed, data-driven decisions.

Excellent teamwork skills with the ability to work across various functions and international teams.

Strong verbal and written communication abilities.

Comfortable working in a fast-paced, deadline-oriented environment.

Solid understanding of the interplay between different marketing channels (social, paid, etc.) and business goals.

Technical Proficiency:
Familiarity with Microsoft Office Suite (Word, Excel, PowerPoint).

Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) is preferred.

Experience Requirements:
A minimum of 2-4 years of experience in Ecommerce marketing is generally required.

Demonstrated experience in marketing, including strategy formulation, campaign execution, and performance evaluation.

Educational Background:
A Bachelor's Degree in Business, Marketing, or a related field is preferred, or a combination of education and relevant work experience.

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