Tire Sales Manager

2 weeks ago


Wilmington, Massachusetts, United States Bridgestone Retail Operations Full time

Company Overview

Bridgestone Retail Operations (BSRO) is a division of Bridgestone Americas, employing over 22,000 individuals across North America. BSRO manages more than 2,200 company-owned outlets, including Firestone Complete Auto Care, Tires Plus, and Wheel Works. With a presence throughout North America and exceeding $3 billion in tire and automotive service sales, Bridgestone Retail Operations is an excellent place to advance your career. We offer our teammates more than just competitive compensation; we provide structured training, performance-based incentives, paid time off, comprehensive healthcare options for both full-time and part-time employees, and a 401k plan to support your future financial goals.

We believe that exceptional service and quality can only be delivered when individuals feel empowered to bring their authentic selves to work and are assured of support. We are committed to embracing diverse perspectives, individuals, and teams, recognizing the value of viewing our business and the world through various lenses. Our aim is to create a workforce as diverse as the communities we serve.

Job Category

Retail

Position Summary

The primary focus of this role is to present tire products to customers, either directly or in collaboration with fellow store associates, to optimize tire unit sales, enhance store profitability, and boost customer satisfaction, loyalty, and retention.

Key Responsibilities

The duties and responsibilities of this position include, but are not limited to:

  • Sales and Promotion (70% of the role)
    • Addressing all customer inquiries related to tire sales, services, complaints, and adjustments.
    • Utilizing the P.O.S. system to generate work orders, customer invoices, and credit tickets, while processing customer payments.
    • Engaging with customers, particularly in the service department, to identify and educate them on potential tire and related sales opportunities.
    • Encouraging customer utilization of the CFNA Credit Card whenever applicable.
    • Providing training to other store teammates on effective tire selection using the BOSS system.
    • Introducing tire products to meet sales targets.
    • Maintaining cleanliness and organization in the tire sales area and displays at all times.
    • Executing the appropriate CSDS procedures.
    • Implementing sales promotion initiatives.
    • Setting up both indoor and outdoor displays, including promotional setups.
    • Staying informed about promotions, rebates, and customer incentives.
    • Preparing for Epic Events by promoting store-specific initiatives and creating marketing materials.
    • Making outbound calls to follow up on missed appointments and prior recommendations.
    • Assisting the store manager in establishing tire sales objectives and monitoring teammate performance.
    • Handling tire adjustments and resolving customer complaints or escalating unresolved issues to the Store Manager.
    • Soliciting business from local enterprises and fleets.
    • Directly managing customer interactions in sales, service, and complaint resolution.
    • Building customer loyalty through relationship-driven selling.
    • Enhancing profitability through service or tire recommendations as needed.
  • Information Coordination (10% of the role)
    • Supporting the manager during store meetings to discuss current advertising and promotions.
    • Assisting in the presentation of tire-related training sessions for teammates.
    • Monitoring competitors and keeping teammates informed about their advertising strategies.
    • Reviewing unit activity and planning reports for discussion with the store manager.
  • Inventory Management (15% of the role)
    • Assessing and ordering sufficient inventory ahead of sales.
    • Assisting with unloading merchandise shipments upon arrival.
    • Ensuring the store is stocked with essential supplies such as valve assemblies, wheel weights, and tire repair materials.
    • Organizing and maintaining inventory storage areas.
  • Miscellaneous Duties (5% of the role)
    • Opening and/or closing the store as required.
    • Participating in all mandatory store, area, and special meetings.
    • Exhibiting courtesy, honesty, and sound judgment with customers and teammates.
    • Assisting with unloading shipments, changing and balancing tires, constructing displays, and performing other physical tasks as necessary.
    • Completing additional duties as assigned by the store or area manager.

Preferred Qualifications

Completion of a 2-year degree or equivalent non-traditional education through training programs, certifications, or other indicators of a growth mindset.

Ability to manage inventory, schedule orders, and maintain merchandising displays effectively.

Experience in the automotive sector, particularly with tires.

Minimum Qualifications

High School Diploma or equivalent.

A minimum of 2 years of experience in consumer retail sales.

Ability to communicate effectively with customers regarding sales and complaints.

Problem-solving skills related to customer complaints.

A valid automobile driver's license is required at all times.

Completion and maintenance of all current required BSRO store education courses and modules.

Bridgestone is proud to be an Equal Employment Opportunity / Affirmative Action employer. We consider all individuals for employment without regard to age, color, national origin, citizenship status, physical or mental disability, race, religion, gender, sex, sexual orientation, gender identity and/or expression, genetic information, veteran status, or any other characteristic protected by federal, state, or local law.

Employment Eligibility

If hired, a Form I-9 Employment Eligibility Verification must be completed at the start of employment.



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