Business Development Representative

4 weeks ago

Charleston, West Virginia, United States Summit BHC Full time
About the Job:

The Business Development Representative is responsible for driving business growth and expanding the facility's lines of service and levels of care as defined by management. This role involves developing and retaining referrals from professional referral sources across various account types, representing the facility to the public, and hosting the public when visiting the facility.

Key Responsibilities:
  • Develop and implement business development programs in consultation with the Director of Business Development (DBD).
  • Maintain a schedule of primary sources, including business, industry, EAPs, managed care of clients, physicians/licensed practitioners, and allied health professionals, and document every contact in the appropriate Customer Management Relationship system.
  • Maintain current account information and business development referral/admission records and statistics, including the preparation of business development reports and materials.
  • Develop and maintain new account relationships and markets, target and create new strategies for increasing business in highly competitive markets, and increase the number of referral sources within a facility such as with physician, social workers and discharge planners.
  • Develop strong relationships with key referral sources, develop and maintain key business development accounts, and respond to all business development opportunities.
  • Maintain and lend customer support to designated number of targeted referral source contacts per week, as set forth in a quarterly marketing plan.
  • Develop and conduct community workshops and seminars and hospital tours to educate patients, families, community and other referral sources on programs, services and amenities provided by facility and provide an opportunity to identify potential referral sources.
  • Represent the facility at civic and professional functions and communicate mission in all outreach interactions.
  • Act as a liaison between the facility, referral sources and the general public to further the goals and positive, professional image of the facility.
  • Manage leads from referral sources and ensure efficient admissions process for clients, maintain collaborative working relationship with Admissions Department.
  • Collaborate closely with hospital discharge planners, social workers, case managers, physicians and management, as well as provide education staff to generate referral sources.
  • Maintain current awareness of changes in the industry through self-education, peer education and professional and community involvement for the betterment of this position and the facility.
  • Attend scheduled department meetings to provide timely reports on month-end reviews, client servicing schedules, customer sales forms and other reporting requirements.
  • Generate face to face meetings and admissions activity per goal.
Requirements:
  • High school diploma or equivalent required. Associate's or Bachelor's Degree in Business, Behavioral Health, Marketing, or related field preferred.
  • Minimum of three years of experience in a healthcare business development/marketing environment is essential.
  • Preference will be given to candidates with experience specifically in the addiction and/or mental health treatment field, or those with equivalent experience in related areas.
  • Good understanding of the local market and referral base.
  • Knowledge of psychiatric and chemical dependency treatments.
  • Organized and demonstrate the ability to multitask and have well-developed and effective relational skills.
  • Must be able and willing to work flexible hours, including evenings, early mornings, and weekends.

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