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Advertising Director

2 months ago

Fort Wayne, Indiana, United States Fort Wayne Newspapers Full time
About the Role

We are seeking a highly skilled and experienced Advertising Director to join our team at Fort Wayne Newspapers. As a key member of our sales team, you will be responsible for driving revenue growth and developing strategies to help our clients achieve their business goals.

Key Responsibilities
  • Develop and implement sales strategies to increase revenue from newspapers, magazines, and online news products
  • Work closely with sales representatives to develop and execute plans to help customers grow their business
  • Assist sales representatives in forecasting sales and achieving sales goals
  • Use consultative selling techniques to manage key accounts and make sales calls with sales representatives
  • Attend community events and create sales proposals to promote our products and services
  • Develop and maintain up-to-date special sections, marketing pieces, calendars, and media kits
Requirements
  • Excellent leadership and team building skills
  • Strong negotiation and issue resolution skills
  • Ability to think innovatively and develop creative solutions
  • Excellent customer service skills
  • Strong understanding of online media and its metrics, analytics, and marketing
  • Self-motivated and goal-oriented with a history of building customer relationships and cross-selling techniques
  • College degree with an emphasis on sales, marketing, or advertising
What We Offer

We offer a competitive salary based on experience and a dynamic work environment that encourages growth and development.