Social Media Gaming Specialist

6 days ago


Corona, California, United States Monster Energy Full time

Job Summary:

The Social Media Manager Gaming will lead the day-to-day operations of the social media strategy across our brands' social media accounts, our portfolio of products, and our lifestyle marketing efforts.

Key Responsibilities:

  • Lead the day-to-day management of social media accounts including content schedules, community engagement, live event coverage, and performance analysis.
  • Spearhead communications with cross-functional teams including Digital Marketing, Brand Management, Creative Services, and Lifestyle Marketing.
  • Manage and mentor a team of social media managers and specialists.
  • Drive planning and communications with the team to ensure clear workflows, consistent accountability, and measured progress towards goals.
  • Identify and articulate needs for resources in forecasting discussions with senior leadership.
  • Serve as a senior support to the digital leadership group in shaping social media strategy.
  • Focus on prioritizing community-oriented programming and resources with anticipation of trends and innovation that can impact the company's direction.
  • Be the leader of all reporting and analysis, focused on clear, consistently measured impact with action-oriented reporting.
  • Bring new trends, ideas, and/or philosophies to the business for exploration with clear business cases in support.
  • Devote time to trend and competitive research.
  • Liaise with partnership teams, such as Lifestyle Marketing and Brand Management, to plan co-marketing efforts including ambassadors, digital creators and influencers, social followers, and event/IP partners.
  • Lead development of social engagement and content plans for co-marketing moments.

Requirements:

  • Prefer a Bachelor's Degree in the field of Marketing, Communications or related fields with a background in Digital Marketing.
  • Between 3-5 years of experience in Social Media.
  • Between 1-3 years of experience in creative content, strategy.
  • Computer Skills Desired: Microsoft Office Suite.
  • Additional Knowledge or Skills to be Successful in this role: Experience with social media Software as a Service (SAAS) platforms and content management systems is preferred.

Compensation:

USD 74,655.00 to USD 99,535.00



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