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Market Development Representative

1 month ago

Marlborough, Massachusetts, United States Boston Scientific Full time
About the Role

We are seeking a highly motivated and results-driven Market Development Representative to join our team at Boston Scientific. As a key member of our sales team, you will be responsible for developing and executing strategies to drive market growth and expand product usage within a defined territory.

Key Responsibilities
  • Develop and execute action plans to achieve quarterly and monthly sales targets, analyzing sales figures and reports to identify opportunities and areas for improvement.
  • Conduct thorough market research to identify new business opportunities and assess market trends, competitor landscapes, and customer needs.
  • Develop and implement effective sales strategies to promote company products to healthcare professionals and support business expansion.
  • Collaborate with the marketing team to launch new products and accounts, developing go-to-market strategies and training customers on product benefits and applications.
  • Stay up-to-date on industry developments, innovations, and regulatory changes, adapting strategies to ensure the company remains competitive and aligned with market needs.
  • Utilize Salesforce CRM systems and other digital platforms to track customer interactions, manage accounts, and create personalized approaches for customer engagement and retention.
  • Respond to customer concerns by identifying issues and developing creative solutions, coordinating with clinical, marketing, or pricing teams to resolve issues and ensure customer satisfaction.
  • Expand network within hospital systems by engaging with personnel across departments, attending conferences, and building relationships with decision-makers to support future sales opportunities.
Requirements
  • Bachelor's degree required, plus 1-3 years of relevant sales experience in the medical device industry, preferably within an OR environment, or equivalent combination of education and work experience.
  • Solid business and financial understanding required.
  • Ability to work independently while maintaining focus on both short- and long-term goals.
  • Demonstrate ability to absorb technical knowledge quickly and disseminate appropriately to all levels of healthcare professionals.
  • Excellent selling skills required.
  • Demonstrated oral and written communication skills.
  • Self-starter, team player, proven leadership qualities, and execution.
  • Possess the ability to determine and set the direction within territory.
  • Strong knowledge of Microsoft Office, particularly Excel, for data analysis and reporting.
  • Proficiency in managing and organizing daily schedules, appointments, and follow-ups.
  • Able to build and maintain strong customer relationships.
  • A strategic mindset for identifying new market opportunities.
  • Must be energetic, enthusiastic, determined, and goal-oriented.
  • Excels in a fast-paced, competitive environment.
  • Fully bilingual (English/Spanish).
About Boston Scientific

Boston Scientific is a global leader in medical science, committed to advancing science for life. We are dedicated to solving the challenges that matter most, united by a deep caring for human life. Our mission is to create innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate.

We recognize that nurturing a diverse and inclusive workplace helps us be more innovative and is essential in our work of advancing science for life and improving patient health. We stand for inclusion, equality, and opportunity for all, embracing the richness of our unique backgrounds and perspectives to create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve.