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Senior Director, Product Marketing Strategist

2 months ago


New York, New York, United States PROVE Full time
About Prove

We're driving the future of digital identity, and we're looking for talented professionals to join our team. As a Senior Director, Product Marketing, you'll play a key role in shaping our product offerings and positioning them for success.

Job Summary

The Senior Director, Product Marketing will develop and implement product marketing programs, working closely with cross-functional teams to drive product awareness, adoption, and retention. This dynamic role requires a strong passion for learning about our products and markets, as well as the ability to maintain and enhance our cultural values of humility, passion, inclusion, and leadership.

Responsibilities
  • Enable sales and product teams with market and competitive intelligence
  • Develop and implement price plans to support overall product strategy
  • Distill key functionality and benefits into product position, messaging frameworks, and outbound sales and marketing materials
  • Establish and monitor key marketing metrics that enable the success of products and solutions
  • Establish marketing and communications plans that lead to successful product growth and profitability
  • Manage marketing activities for new product development, including requirements documentation, concept and design development, project management, and market introduction
  • Build, implement, and optimize proven product marketing processes, including repeatable frameworks and models for communication
  • Plan the launch of new products and release and manage the cross-functional implementation of the plan
  • Develop market business plans by researching customers and trends
  • Act as a product evangelist to build awareness, understanding, and support for the product and its features across the organization
  • Promote, maintain, and enhance our cultural values of humility, passion, inclusion, and leadership
  • Exhibit a strong passion for learning about our products and markets through in-house and external training
Requirements
  • 10+ years of experience in a related field position
  • Experience in high-growth/pre-IPO technology companies is a plus
  • Experience developing go-to-market plans and with clear data-driven results
  • Strong passion for learning about our products and markets through in-house and external training
  • Proven ability to maintain and enhance cultural values of humility, passion, inclusion, and leadership
  • Demonstrated success working cross-functionally across product, sales, and training teams
  • Proven ability to create go-to-market positions and strategies
What We Offer
  • Competitive salaries and bonus plan (for eligible roles) and equity plan
  • 401(k) retirement plan and match
  • Comprehensive medical benefits for you and your family
  • Emotional and physical wellness - access to wellness services (EAP, Prove Well-Being Reimbursement)
  • Unlimited vacation and flexible hours
  • Bottomless snacks and beverages for all office locations
  • Daily GrubHub stipend for lunch if coming into the office
  • 12 paid holidays for all global employees
  • A great place to work and connect with other talented Provers like yourself

We're an equal opportunity employer committed to providing equal employment opportunity for all people regardless of race, color, religion, gender or sexual orientation, age, marital status, national origin, citizenship status, disability, veteran status, or other personal characteristics.