Senior Search Engine Marketing Strategist

4 weeks ago


New York, New York, United States Verizon Full time
Unlock Your Potential as a Search Engine Marketing Senior Strategist at Verizon

At Verizon, we're committed to empowering our employees to reach their full potential. As a Search Engine Marketing Senior Strategist, you'll play a critical role in driving our digital marketing strategy forward.

About the Role

We're seeking a seasoned professional with a strong background in search engine marketing to join our team. As a Search Engine Marketing Senior Strategist, you'll be responsible for developing and executing paid search strategies across multiple channels, including Google Ads, Search Ads 360, and Skai. You'll work closely with our digital marketing team to drive marketing effectiveness and efficiencies, and will be expected to bring a fresh perspective to our SEM operation.

Key Responsibilities
  • Develop and execute paid search strategies across multiple channels
  • Manage SEM functions for multiple units within Verizon Consumer Group
  • Partner with external search partners, including emerging search partners and optimization technologies
  • Oversee the execution of SEM campaigns
  • Make recommendations on changes to existing tech stacks
Requirements
  • Four or more years of relevant experience in search engine marketing
  • Strong understanding of search engine marketing principles and best practices
  • Experience with Google Ads, Search Ads 360, and Skai
  • Ability to analyze data and make recommendations based on insights
  • Excellent communication and project management skills
What We Offer

At Verizon, we offer a comprehensive benefits package, including health and wellness benefits, short-term incentives, 401(k) savings plan, and stock incentive programs. We're committed to creating a diverse and inclusive work environment that empowers our employees to reach their full potential.

We're proud to be an equal opportunity employer and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status.



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