Senior Account Executive
4 weeks ago
At AEG, we are seeking a highly skilled Senior Account Executive to join our team. This role plays a critical part in advertising revenue generation for our network by selling dynamic sports sponsorships directly to clients, innovative promotional packages, and targeted advertising spot schedules to advertising agencies.
This individual will focus on developing and closing new business as well as maintaining and growing existing accounts. The position requires heavy client-contact, in-person and via telephone/email, as well as an inside sales component communicating across several departments.
The position is based out of our Space City Home Network office located at 1201 San Jacinto St., Houston, TX and reports to the Local Sales Manager. The position requires daily presence at the office.
Key Responsibilities:- Meet or exceed assigned sales budget
- Develop, expand, and manage assigned accounts to maximize advertising revenue
- Develop and execute an effective sales strategy to increase revenue year over year utilizing specific customer relationship management tools provided
- Understand and manage a transparent sales process including account updates, collections, management of schedules, post-analysis of audience delivery, accurate weekly, monthly and annual sales forecast
- Develops working relationships including the negotiation of rates and other contractual terms with advertising agencies in the context of organizational objectives and client historical
- Utilizes integration concepts to develop regional sports marketing programs
- Brings understanding of and remains current on media industry and emerging trends
- Research, analyze, qualify, and monitor competitive media to generate new prospects and appointments
- Prospect, qualify, get appointment, conduct needs analysis, develop solution, construct marketing solution, effectively present the marketing solution, negotiate, and close the sale to generate new advertising revenue that meet the needs of clients and is consistent with organizational guidelines
- Build relationships through strategic client contact responsibly utilizing expense account and provided entertainment assets-including hosting at live events in a professional manner
- Gather and deliver to appropriate internal departments client materials utilizing internal standards and procedures
- Manages an effective work-flow process with sales support team
- Minimum of 4 years of experience in sales
- A bachelor's degree is strongly preferred
- A strong overall knowledge of the media industry
- Strong verbal and written communication skills including active listening skills
- Ability to make effective presentations both one-one and in group settings
- Knowledge of Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook
- Effective organizational and project management skills
- The ability to multitask and work effectively in a high-pressure environment
- Internal software proficiency must be developed
- Proven ability to work with all levels of individuals, both internally and externally, with professionalism, integrity and tact
- Self-motivated and goal-oriented with strong time management and organizational skills
- Able to travel locally as well as throughout the state via own means of transportation
- Availability to work beyond normal business hours to build prospects and client relationships through after-hours events
AEG is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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