Digital Portfolio Strategist

2 days ago


Culver City, California, United States Sony Pictures Full time
Job Title: Fandom Network Portfolio Manager

At Sony Pictures Entertainment, we're on a mission to connect with audiences worldwide through our rich and diverse movie and TV content portfolio. We're seeking a skilled Fandom Network Portfolio Manager to join our creative and strategic team, helping us nurture and expand our network of channels and pages on platforms like YouTube, Meta, and TikTok.

Key Responsibilities:
  • Develop holistic channel and content strategies by leveraging platform expertise and testing new initiatives.
  • Curate titles from Sony's deep catalog of IP, collaborating with marketing and brand teams to support new release film and TV.
  • Analyze YouTube, Meta, and TikTok analytics to inform programming, marketing, and sales efforts.
  • Build presentations with effective storytelling to inspire buy-in from stakeholders.
  • Collaborate cross-functionally with teams across the studio and vendors to align on key initiatives and deliverables.
Requirements:
  • Bachelor's degree
  • 3-5 years of social video marketing experience, YouTube certification a plus
  • Commercial marketing experience managing a P&L or marketing budgets
  • Experience with content curation on social media and video platforms, particularly YouTube, Meta, and TikTok
  • Proficiency in distilling insights from YouTube and Meta analytics, with some exposure to TikTok analytics
  • Strong attention to detail and organization skills
  • Strong analytical, research, and quantitative skills
  • Strong communication, presentation, and storytelling skills
  • Strong ability to develop relationships and work cross-functionally across partners and stakeholders
  • A deep passion for film, television, and media required
What We Offer:

The anticipated base salary for this position is $91,058 to $115,000. This role may also qualify for annual incentive and/or comprehensive benefits. Sony Pictures Entertainment is an equal opportunity employer, committed to diversity and inclusion.



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