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2 months ago
The world of television is undergoing a significant transformation, with streaming services revolutionizing the way audiences consume content. As a result, the advertising landscape is also evolving, offering new opportunities for brands to reach their target audiences. At Roku, we are at the forefront of this revolution, providing innovative solutions for advertisers to connect with their desired demographics.
Key Responsibilities- Develop and maintain strong relationships with theatrical marketing teams and their agencies, working closely with senior-level decision makers to understand their needs and preferences.
- Identify opportunities for new approaches and strategies to increase the effectiveness of the team, leveraging Roku's scale, 1P data, measurement, and unique ad products.
- Collaborate with internal stakeholders to develop a strategy that leverages Roku's capabilities, gathering marketplace insights to inform the development of new ad products and measurement solutions.
- Work closely with M&E sales leads to drive advertising revenue, reporting on revenue projections and forecasts.
- Stay up-to-date with industry trends and developments, applying a Roku perspective to inform business decisions and drive growth.
- 10+ years of experience in TV and digital sales, with a deep understanding of the theatrical marketing landscape.
- Proven ability to build strong relationships with senior-level decision makers, facilitating and influencing at an executive level.
- Strategic and analytical sales approach, with the ability to navigate ambiguity and manage multiple priorities.
- Experience working collaboratively in a cross-functional team setting, both internally and externally.
- Understanding of the OTT/SVOD/AVOD space and how Roku's advertising solutions drive business goals for advertisers.
Roku is a leading provider of streaming services, committed to delivering innovative solutions for advertisers and content providers. Our unique culture values independence, creativity, and a willingness to take calculated risks. We are a fast-paced and dynamic environment, where collaboration and trust are essential to our success.
