Marketing Activation Manager

2 weeks ago


South Lake Tahoe, California, United States Murphy USA Full time

We are seeking a talented individual to take on the role of Marketing Activation Manager at Murphy USA. This position is pivotal in shaping our marketing strategies and executing activities that align with our business goals. You will collaborate with diverse teams and external stakeholders to ensure the effective implementation of marketing campaigns across multiple channels.

About Murphy USA: Murphy USA is committed to providing outstanding marketing experiences and enhancing brand visibility through creative strategies.

The Marketing Activation Manager will be instrumental in orchestrating and executing cross-departmental projects and initiatives aimed at strengthening our brand identity. Effective collaboration and communication will be crucial in managing a varied group of partners.

Key Responsibilities:

  • Implement annual marketing strategies and devise plans for promotional periods
  • Work closely with senior marketing leadership and various teams to ensure project effectiveness
  • Execute comprehensive marketing strategies and oversee content creation
  • Effectively manage external agencies and sponsorship collaborations
  • Evaluate outcomes, pinpoint areas for enhancement, and advocate for the marketing department

Qualifications:

  • 5+ years of experience in Marketing, Business, or a related discipline
  • Proficiency in omnichannel marketing and partnership management
  • Strong analytical and communication abilities
  • Highly organized with exceptional project management skills
  • Proficient in Excel and PowerPoint
  • Proactive and collaborative approach with a desire to learn
  • Ability to adjust to shifting priorities and excel in a fast-paced environment


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