Crisis Communications Manager

2 weeks ago

Chicago, Illinois, United States McDonald's Full time

Company Overview
McDonald's is a globally recognized brand, operating in over 100 countries and serving 70 million customers daily. Our commitment to growth and innovation positions us as a leader in the fast-food industry, and we are dedicated to creating a positive impact through our core values of inclusivity, service, integrity, community, and family.

Position Summary
The Manager of Crisis Communication Strategies will be an integral part of a team dedicated to enhancing McDonald's resilience and capacity to safeguard and enhance our brand reputation on a global scale. Reporting directly to the Director of Crisis Communications, this role encompasses a variety of responsibilities:

  • Developing and implementing comprehensive rapid response communication strategies, including paid, earned, and owned media, as well as crafting media statements, FAQs, and external communications materials.
  • Facilitating the creation of communication resources to keep internal stakeholders and team members well-informed.
  • Managing daily inquiries directed to the global press office and collaborating across departments to formulate responses.
  • Acting as a subject matter expert in media relations and external affairs within cross-functional communication response teams.
  • Providing strategic counsel to senior leadership regarding reputational risks and emerging trends, along with actionable recommendations for response plans.
  • Building and nurturing relationships with a network of media professionals covering the brand and industry.
  • Preparing and training senior leaders and subject matter experts for media engagements and briefings.
  • Collaborating with the Global Communications Measurement and Insights team to monitor and analyze emerging issues, utilizing data to inform responses and assess the effectiveness of communication efforts.
  • Creating best practices and training resources to enhance the crisis communication skills of internal business partners.

Qualifications
To be successful in this role, candidates should possess:

  • A Bachelor's degree in journalism, communications, business, or a related field.
  • Proven experience in crisis communications.
  • Experience in rapid response communications within an agency, corporate environment, or political campaign.
  • Knowledge of data security, litigation communications, and geopolitical issues is advantageous.
  • Extensive communications expertise with a global perspective, covering both external and internal audiences.
  • Experience collaborating with legal teams on corporate litigation communications.
  • Strong media relations skills.
  • Experience serving as a spokesperson with various media outlets.
  • A comprehensive understanding of business finance and strategy, with the ability to leverage communications to support organizational goals.
  • Exceptional storytelling abilities, with strong writing and editing skills.

Ideal Candidate Attributes
The ideal candidate will be a proactive and strategic leader with the following qualities:

  • A collaborative team player.
  • Strong executive presence and experience managing high-stakes projects.
  • Proven track record of advising senior executives and executing communication strategies.
  • Ability to lead the development of executive communication strategies while being hands-on in execution.
  • A solutions-oriented mindset with a focus on clarity in ambiguous situations.
  • Ability to thrive in fast-paced environments, working independently with minimal supervision.
  • A respectful and tactful communication style.

Additional Information
McDonald's is committed to fostering a diverse workforce and promoting an inclusive work environment. We provide reasonable accommodations for qualified individuals with disabilities throughout the application and hiring process. Our equal employment opportunity policy prohibits discrimination and harassment of any kind.

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