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Google Ads Marketing Strategist

1 month ago


Nashville, Tennessee, United States Sweat Pants Agency Full time
About Us

Sweat Pants Agency is a renowned digital marketing agency that has driven exceptional growth for multiple INC #1 Fastest-Growing Companies. We're seeking a dynamic Google Ads Marketing Strategist to join our team.

Role

We're looking for an expert Google Ads Marketing Strategist and growth specialist to lead in the success and growth of our clients' Google Ads, YouTube, and PPC/Search channels.

Responsibilities
  1. Leverage Google Ads and digital growth strategies to drive customer acquisition and leads for our clients.
  2. Assist in managing and optimizing Google ad accounts.
  3. Conduct thorough data analysis to inform on and off-platform strategies.
  4. Set up and manage reports, with a preference for candidates experienced in Looker & Supermetrics.
  5. Assist in regular hypothesizing and testing.
  6. Engage in extensive market research, including analyzing customer reviews, surveys, and competitor strategies.
  7. Available and active in daily communication with team members and clients via Slack.
Qualifications
  • At least 1 year of experience managing multiple Google Ads accounts.
  • Passion for marketing with an ambition to become a top-tier marketer.
  • Strong writing skills and an understanding of basic copywriting principles.
  • Experience in conversion setup, attribution, and tracking (UTMS, pixels, tags, and Conversion APIs).
  • Experience in Google Analytics and Google Merchant Center.
Our Core Values
  • Curiosity
  • Humility
  • Ownership
  • Transparency
  • Fearlessness