Sales and Business Development Executive

7 days ago


Atlanta, Georgia, United States Fox News Network Full time
Job Description

WAGA Fox 5 Atlanta is seeking a seasoned Sales and Business Development Executive with exceptional sales acumen and proven experience in broadcast television and digital platforms, including Connected TV (CTV) assets.

Key Responsibilities:
  • Service existing agency accounts as directed by sales management, ensuring the highest level of customer service and satisfaction.
  • Establish direct client contact while maintaining positive relationships with agencies.
  • Develop comprehensive and persuasive multi-screen platform sales and research presentations.
  • Achieve revenue goals across existing accounts, new business, zero-share business, and digital sales.
  • Utilize proficient negotiation skills based on NSI LPM ratings and qualitative research.
  • Showcase a robust understanding of digital platforms with a track record of successful digital sales.
  • Collaborate with the Credit Manager to ensure proper credit references are provided and that payments for business sold are received timely.
  • Generate frequent written correspondence including pre/post-buy letters.
  • Provide the Local Sales Manager with regular reports, including weekly pending, monthly posting, and quarterly forecasting.
  • Comply with all Fox Corporation computer and station policies, including but not limited to anti-bribery, anti-corruption, and insider trading.
  • Maintain professionalism in representing WAGA Fox 5 at all times.
  • Perform additional duties as assigned.
Qualifications:
  • Work effectively under the pressure of daily deadlines with meticulous attention to detail.
  • Exhibit self-motivation and the ability to work independently and as part of a team.
  • Demonstrate strong creative, organizational, planning, and prospecting skills.
  • Communicate effectively and courteously with co-workers and clients.
  • Have an in-depth knowledge of television ratings and research, especially concerning Nielsen and comScore/Rentrak data.
  • Outstanding presentation skills.
  • Bachelor's degree from a four-year college or university in a related field is preferred.
  • A minimum of three years of experience in broadcast television and digital platform sales, with experience in selling OTT platforms highly preferred.


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