National Account Sales Director
4 weeks ago
The National Account Sales Director will be responsible for developing, leading, and managing The Yuengling Company's Regional Account team and priorities to achieve volume and share growth. This role will focus on expanding strategic relationships with key national and regional accounts and creating business plans to align with company channel plans.
Key Responsibilities
• Develop an overall plan to execute national chain account strategy by key channel for the Yuengling portfolio.
• Develop and manage processes for individual annual business plans for each key chain account, including SWOT analysis, distribution gaps, store-level opportunities, and promotional presentations.
• Collaborate with region sales teams and distributor partners to drive elevated levels of execution for the Yuengling brand in national accounts.
• Develop systems and processes to enhance overall sales execution with the sales team and distributor network.
Requirements
• Bachelor's degree preferred, and a minimum of 10 years of industry experience required.
• Prior national account responsibility and track record of managing a team of high-performing individuals is essential.
• Excellent organizational and interpersonal skills.
• Proficient in Microsoft software programs Word, Excel, and PowerPoint.
• Detailed-oriented, with the ability to work independently or as a team.
• Requires expertise in communication and presentation skills.
• Requires extensive knowledge of the three tiers of the beverage industry.
• Requires the ability to analyze statistical data and formulate strategies.
• Proficient in managing and analyzing syndicated data (IRI preferred).
• Experience in utilizing shopper data and/or shopper marketing.
Work Environment
This position is home office-based and requires travel with a frequency of up to 50-75% to work with and develop direct reports and to make key distributor and chain visits.
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